GTM Content Producer

Our client • Santa Monica, CA

1d

About The Position

The GTM Content Producer takes product launch ideas from concept through finished short-form video. The role shoots concepts, animates product UI from Figma, edits and ships content that explains what new features do and why they matter. The producer works closely with the Design Lead and Product Marketing & GTM, and helps build templates and playbooks to make future launches faster.

Success means delivering strong, on-time creative for priority launches that makes features instantly understandable and drives engagement and conversation on and off the client’s platform. Content should feel culturally current and true to the brand, while reusable formats and motion templates make each launch faster than the last.

Requirements

• At least 1 year of experience in video editing, motion design, content creation, or creative production, with work that has performed well on social.
• Expertise in Premiere Pro, After Effects, and DaVinci Resolve or equivalent, with working fluency in Figma.
• A reel demonstrating excellent animation craft and strong color, sound, and typography skills.
• Strong storytelling and comedic instincts, plus comfort on camera and at events.
• Ability to deliver high-quality work on same-day and next-day timelines.
• Active user with a deep feel for internet culture and creator formats.
• Organized, self-directed, collaborative, and low-ego.

Nice To Haves

• Experience creating for a consumer tech product or major consumer brand.
• Experience building motion systems or a recurring content franchise.

Responsibilities

• Develop funny, culturally relevant creative concepts for GTM product launches.
• Produce and direct content end to end, including shooting, talent direction, and appearing on camera when needed.
• Edit and finish short-form video quickly, including turning 30 minutes of raw footage into a polished 30-second cut in the same day.
• Animate product UI directly from Figma so features look as they do in the app.
• Own color, sound, typography, subtitles, and adaptations for every format and platform.
• Build a reusable motion template library and establish standards for organizing and handing off files.
• Capture content at events and work with creators and brand partners.
• Partner with Product, Design, Marketing, and Comms to deliver on launch timelines.

Benefits

• Competitive benefits package for eligible full-time employees.
• Medical coverage.
• Dental coverage.
• Vision coverage.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed