GTM Associate
About The Position
Hike Medical is building the operating system for device-based care, managing the entire process from prescription to device delivery for orthotics, prosthetics, and DME. The company aims to eliminate inefficiencies in the $100B market, where significant portions are lost to administration, denials, mispricing, and rework. Hike Medical offers three connected products: Hike Intelligence for AI-driven revenue cycle management, Hike Clinical for point-of-care patient evaluation and ordering, and Hike Lab for rapid custom device manufacturing. The company has secured $22M in funding and operates with a fast, results-first, high-ownership culture from its San Francisco office, positioning itself at the forefront of AI, manufacturing, and healthcare innovation.
Requirements
- 1–3 years of experience, often from banking, consulting, or a high-performing startup.
- Desire to work in tech, AI, and healthcare.
- Willingness to learn the market from the ground up.
- Ability to learn the difference between a pronated and a supinating foot, the basics of medical reimbursement, and how a denial happens.
- Ability to pick up new domains quickly.
- Professionalism and persistence in navigating phone trees, front-desk staff, and messy workflows.
- Ability to move fast, keep commitments, and manage a high volume of work without letting anything slip through the cracks.
- Strong enablement to learn the market fast and prove readiness for a closing or ownership role.
Nice To Haves
- Experience from banking, consulting, or a fast-moving startup.
- Thinking like an owner, not a script-reader.
- Drawn to hard problems in tech, AI, and healthcare.
- Coachable and curious.
- High motor and organized.
Responsibilities
- Participate in a rotational program to sell into the O&P clinics, podiatry practices, physical therapy centers, and independent DME providers.
- Learn the industry deeply, speak credible clinical and business language, and operate across the whole go-to-market motion.
- Rotate through core functions of Hike's commercial engine to build range and gain context for closing or ownership roles.
- Own provider outreach end to end, including high-volume calls, e-mail outbounding, identifying decision-makers, and booking qualified demos.
- Pitch practice economics such as denials, workflow efficiency, and margins.
- Run operational work to keep deals and accounts moving, including implementation, customer service, and deal support.
- Perform day-to-day problem-solving to transition a signed provider into a live, happy customer.
- Support implementation and the back office, working with software engineers to build the platform.
- Conduct data quality work and onboard new providers onto the platform.
- Manage systems that enable Hike Intelligence to run the revenue cycle cleanly at scale.
- Gain real ownership in outreach and demo-setting, account and ops support, and implementation and data quality.
- Maintain rigorous, disciplined follow-up in HubSpot for all managed leads and accounts.
- Provide market feedback to Marketing and Product teams regarding provider reception and points of friction.
- Utilize enablement resources to learn the market quickly and prepare for a closing or ownership role.
Benefits
- Competitive compensation with strong base + meaningful upside tied to rotation and performance.
- Meaningful equity in a high-growth startup.
- A clear path for promotion into AE, AM, and other ownership roles.
- Medical, dental, and vision coverage.
- $15K relocation bonus for those moving to San Francisco.
- Daily collaboration with Hike's founding team.
- Free custom insoles.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
