Growth Specialist (Enterprise SaaS) NY

Software Improvement Group•New York, NY

6d•Onsite

About The Position

We are seeking a Growth Specialist to help accelerate revenue growth in our enterprise and public sector markets. In this role, you will work at the intersection of marketing, sales, and product development, focusing on generating high-quality leads, supporting complex sales cycles, and driving expansion within strategic accounts. As part of the growth strategy, the Growth Specialist will conduct highly targeted cold calls and outreach to enterprise and public sector organisations. This approach differs from high-volume telemarketing; instead, it emphasises strategic account engagement, research-driven conversations, and value-led interactions that support intricate sales processes. Our platform serves large organisations, with an average deal size of approximately €100,000. Therefore, growth is achieved through targeted engagement, effective sales enablement, and data-driven experimentation. You will work closely with Sales, Customer Success, and Product Marketing teams to design and execute initiatives that influence enterprise buying committees, shorten sales cycles, and increase revenue from both new and existing customers.

Requirements

4 to 7 years of experience in growth, demand generation, or B2B marketing
Experience working with enterprise-level customers and complex buying processes.
Strong understanding of account-based marketing (ABM) and pipeline-focused marketing strategies.
Ability to collaborate closely with sales teams and revenue leaders.
Analytical mindset with experience using marketing and sales data to drive decisions.
Strong project management and communication skills.

Nice To Haves

Experience in North American markets, whether in the enterprise sector or public sector, is a plus.
Experience with enterprise SaaS solutions with high ACV/ASP.
Experience with Salesforce and growth tooling.
Exposure to growth experimentation frameworks.

Responsibilities

Develop integrated campaigns that focus on generating qualified opportunities, rather than simply leads.
Identify and prioritise organisations that align with our Ideal Customer Profile. Conduct thorough research on company initiatives, industry challenges, and potential buying signals prior to outreach.
Initiate conversations with decision-makers and influencers, such as CIOs and IT Directors, through targeted cold calls and follow-up communication channels.
Design and implement targeted campaigns for strategic enterprise and public sector accounts.
Create assets and programs—such as ROI tools, case studies, and business cases—that facilitate opportunities progressing through lengthy sales cycles.
Collaborate with sales teams to provide messaging frameworks, pitch materials, and competitive insights.
Conduct structured experiments aimed at optimising campaign performance and conversion rates throughout the sales funnel.
Work with strategic partners, integrators, and industry associations to engage new enterprise audiences.
Monitor pipeline performance and campaign effectiveness, turning insights into actionable improvements.