Growth Marketing Sr. Manager

Jump

3d•Remote

About The Position

We’re hiring a Growth Marketing Manager to own experimentation and optimization across the customer lifecycle, in close partnership with our Growth Product Manager and Demand Generation Director. As a key leader in our marketing team, you will be focused on helping accelerate our PLG motion by improving activation, conversion, retention, and expansion.

Requirements

4–8 years in growth marketing, lifecycle marketing, or product management
Experience working alongside Product Managers and data teams
Strong experimentation and analytical skills
Proven ability to move conversion, retention, or expansion metrics
Comfort operating in ambiguity at a scaling startup

Nice To Haves

Experience in PLG or hybrid GTM models
Familiarity with Amplitude, Mixpanel, GA, or similar tools
Experience working with Sales-assisted growth motions
Prior experience at a Series A–C company

Responsibilities

Own lifecycle growth experiments
Design and run experiments across onboarding, activation, retention, and expansion
Identify friction points in the user journey and propose tests to address them
Partner with Growth PM to align experiments with product roadmap
Drive free → paid conversion
Optimize trial, freemium, or PQL flows in collaboration with Product and Sales
Build and iterate on lifecycle programs (email, in-app coordination, sales assist)
Improve conversion through messaging, timing, and segmentation — not net-new acquisition
Scale retention and expansion
Own programs that reduce churn and increase expansion revenue
Test upsell, cross-sell, and reactivation motions
Translate product usage signals into targeted growth campaigns
Be the growth analytics partner
Define success metrics for lifecycle initiatives
Analyze experiment results and share learnings with stakeholders
Help leadership understand which growth levers actually work
Collaborate deeply (and clearly)
Partner with Demand Gen to ensure smooth handoff from acquisition to lifecycle
Partner with Sales on PQLs, conversion plays, and feedback loops
Work with RevOps and Data on attribution and measurement