Growth Marketing Specialist

MyCarrier, LLC • Scottsdale, AZ

17h • Hybrid

About The Position

We’re looking for a growth-oriented, analytically strong Growth Marketing Specialist to drive pipeline growth, improve campaign performance, and scale acquisition efforts across multiple channels. This role will partner closely with marketing, sales, and sales operations to execute and optimize growth initiatives across inbound acquisition, lifecycle marketing, events, partnerships, automation, and funnel optimization. The ideal candidate is analytical, proactive, curious, and excited to help build scalable marketing systems inside a growing SaaS company.

Requirements

• 3–6 years of experience in B2B SaaS marketing, demand gen, growth marketing, or lifecycle marketing
• Experience using AI tools to improve marketing execution, automation, research, or operational workflows
• Strong execution skills with a high level of ownership, initiative, and proactive problem-solving ability
• Strong analytical and business reasoning skills with the ability to interpret campaign, funnel, and revenue performance data
• Experience working cross-functionally with sales or operations team
• Ability to balance strategic thinking with hands-on campaign execution and operational work
• Familiarity with HubSpot CRM, CMS, and Marketing Hub
• Experience supporting SMB or mid-market sales motions
• Strong communication and organizational skills

Responsibilities

• Drive measurable pipeline growth through multi-channel marketing initiatives across email, events, partnerships, outbound, and nurture channels
• Support lead conversion and funnel progression initiatives alongside Sales and SDR teams
• Identify, launch, and test new acquisition channels and growth experiments
• Partner with sales operations to improve funnel reporting, accuracy of metrics, and attribution visibility
• Build and manage nurture programs, workflows, and lifecycle automation campaigns within HubSpot
• Drive improvement in website conversion paths and campaign landing pages
• Support outbound and SDR initiatives through campaign enablement, sequencing, and targeting
• Coordinate campaign execution across internal stakeholders
• Analyze campaign performance, attribution, conversion metrics, and pipeline impact to identify optimization opportunities
• Support partner channel marketing initiatives and coordination

Benefits

• Medical
• Dental
• Vision
• Life
• LTD/STD
• Paid Time Off
• 401K

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed