Growth Marketing Paid Media Supervisor

UPS

7d•Onsite

About The Position

The Growth Marketing Paid Media Supervisor is a hands-on, execution-focused role responsible for the day-to-day management, optimization, and delivery of UPS’s paid search and digital advertising campaigns. This role is ideal for early-career professionals (3–5 years of experience) who are actively managing campaigns within advertising platforms and enjoy executing, optimizing, and analyzing performance. This is not a strategy-only role—the Specialist will work directly in platforms such as Google Ads, SA360, and Meta Ads Manager to ensure campaigns are delivered efficiently and effectively. The Supervisor partners closely with Paid Search and Advertising Managers to execute established strategies across global and U.S. markets, ensuring campaigns are launched on time, properly paced, and continuously optimized for performance.

Requirements

3–5 years of hands-on paid media experience, actively managing campaigns in platforms such as Google Ads, SA360, or Meta Ads Manager
Proven experience executing and optimizing paid search or digital advertising campaigns
Strong analytical skills with the ability to interpret performance data and make optimization decisions
Experience managing multiple campaigns simultaneously in a fast-paced environment
Strong attention to detail and ability to execute accurately under deadlines
Effective communication skills and the ability to collaborate across teams
Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field, or current UPS employee with relevant education and/or experience.
Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.

Nice To Haves

Experience working with SEM platforms such as Google Ads, SA360 or similar tools.
Prior exposure to keyword research and planning, ad copywriting, layout and review, audience targeting, A/B or MVT testing
Familiarity with paid advertising, including display and social platforms such as Meta and/or LinkedIn
Exposure to display, social, or programmatic advertising platforms
Experience supporting campaigns across multiple markets or regions
Candidates should demonstrate consistent tenure and growth in prior roles (typically 1.5–2+ years per position)
Experience collaborating in in-office or hybrid team environments is preferred

Responsibilities

Execute paid search and digital advertising campaigns across platforms such as Google Ads, SA360, and Meta Ads Manager
Manage day-to-day campaign operations, including: Campaign setup and trafficking, Budget pacing and bid adjustments, Creative rotations and QA checks
Monitor campaign performance daily and implement in-flight optimizations to improve efficiency, ROI, and conversions
Support keyword management, audience targeting, and testing initiatives (A/B or multivariate)
Support execution of global and regional campaigns based on established strategies
Maintain campaign timelines, ensuring on-time launches and smooth execution
Identify and flag performance or execution issues, and provide recommendations for improvement
Coordinate with internal teams (Marketing, Analytics, Content, and Product) to ensure campaigns are aligned and delivered effectively
Pull and analyze campaign data to support weekly and monthly reporting
Work with analytics partners to contribute to dashboards and performance summaries
Identify trends and provide clear, actionable insights to improve campaign performance
Support post-campaign analysis to inform future optimization and planning
Partner with external agencies to ensure campaigns are executed according to plan and meet UPS standards
Support communication with internal stakeholders across marketing and regional teams
Contribute to campaign updates and performance summaries shared with leadership
Follow established processes, governance, and quality standards for paid media campaigns
Assist in documenting campaign workflows and best practices
Identify opportunities to improve execution efficiency and reduce operational gaps