Growth Marketing Operations Manager

Garner Health•New York City, NY

2d•Hybrid

About The Position

We are seeking an exceptional Growth Marketing Operations Manager to join our Growth Marketing team to build the foundational systems and operations that will support our full client book of business as we scale – creating a center of excellence for program management, data attribution, maximizing the ROI of our investments, and driving innovation in our data & marketing tech stack. This role will report to the VP of Growth Marketing. The Growth Marketing Operations Manager will build the workflows & systems to manage our rapidly growing client book of business across email, SMS, direct mail, print, and swag channels. This position will work closely with the rest of the Growth Marketing team, Client Management, Revenue Operations, and Data. You will lead building the automated and efficient processes and tools (including leveraging AI) we need to rapidly scale. This is a high-impact role at the heart of our growth engine - helping us engage more members, deliver a first-class member experience, and improve health outcomes at scale.

Requirements

4-5+ years of experience in Marketing Operations or related roles (e.g., Revenue Operations)
Deep familiarity with email & SMS campaign builds & automation platforms – preferably Iterable
Familiarity with HTML/CSS for basic email template customization
Design experience for marketing collateral (e.g., Google Slides, Figma)
Results-oriented strategic thinker & analytical problem solver who can break down ambiguous, complex problems, proactively identify opportunities, and translates vision into action - all while managing multiple complex initiatives simultaneously
A self-starter with the ability “roll up your sleeves” and juggle multiple priorities & deadlines, doing whatever is necessary to ensure company success; thrives in a fast-paced, dynamic start-up environment
A desire to be a part of a high-performing, mission-driven team that operates with intense urgency, a strong sense of individual accountability, and a commitment to authentic feedback.
Authorized to work lawfully in the United States of America as Garner does not engage in immigration sponsorship at this time

Responsibilities

Lead campaign operations and tracking – building automated workflows and ensuring flawless campaign execution + QA across email, SMS, direct mail, print, and swag channels
Own Growth Marketing UTM tracking & data attribution to analyze channel and campaign performance, identify trends, and uncover optimizations.
Support managing our marketing programs budget , ensuring investments exceed ROI targets, and deliver performance insights to continuously improve spend efficiency
Own and evolve our Marketing Tech stack by partnering with Engineering, Data, and RevOps drive the marketing technology strategy, roadmap, and AI innovation
Design & document new processes to map out the detailed logic & handoffs to cross-functional partners (e.g., Client Success, Product / Data / Eng)
Automate workflows and build AI tools for engagement marketing to make us more efficient in how we serve our clients and work with stakeholders