Growth & Marketing Lead

Modern PediatricsAustin, TX
12d

About The Position

As our Growth & Marketing Lead you’ll be instrumental in MP’s transformation from a Texas success story to a national sensation. You’ll be working closely with the company’s CEO, Andrew O’Hara , and leading all initiatives related to the growth of the business. Here’s a sampling of your areas of responsibility:

Requirements

  • Creative + analytical – you pride yourself on your ability to strike the rare balance between creativity and analytical thinking
  • Execution machine – you love getting things done and have always impressed your colleagues with your work ethic
  • Testing, testing, testing – you’re constantly testing new ideas and appreciate both incremental gains that compound over time, as well as outright home-runs
  • Ownership mindset – you set ambitious goals, spin up initiatives from scratch, and insist on owning the outcomes, both good and bad
  • Previous experience – you may have worked at a creative agency, a consumer brand, or a high-growth startup.

Nice To Haves

  • Bonus: you have direct experience building a national brand through local market activations

Responsibilities

  • Ownership of overall growth & marketing strategy
  • New city go-to-market strategy
  • Campaign management across digital and traditional channels
  • Community partnerships and events
  • Measuring success through reporting & analytics
  • Managing external agency & design partners
  • Creative execution & copywriting
  • Budget allocation across channels
  • Growth experiments
  • Customer surveys & interviews

Benefits

  • Equity
  • Medical / dental / vision
  • Generous PTO
  • 401k
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