Growth Marketer (AI-Native)

Alternative Payments • Toronto, ON

7d • CA$100,000 - CA$120,000 • Hybrid

About The Position

Alternative Payments is building the financial operating system for SMBs, consolidating the disconnected tech stack that holds service-based businesses back. Starting with MSPs, we've spent five years perfecting accounts receivable, and we're now expanding into accounts payable, AI-powered analytics, and beyond. We're at an inflection point: closing the loop on money movement and laying the foundation for a platform that will reshape how service businesses operate financially. We're growing fast, thinking big, and building a global team that wants to be part of something that lasts. We believe the best solutions come from diverse perspectives, deep collaboration, and a shared obsession with customer impact. If you're energized by real problems, real customers, and real impact, we want to hear from you!

Requirements

• Minimum of 3–5+ years of demand gen experience, specifically in B2B SaaS
• Relentless curiosity and self-direction — you dig into problems unprompted and teach yourself what you need.
• Hands-on, technical command of paid advertising across LinkedIn, X, Meta, and Google, plus working knowledge of SEO (technical + content).
• Fluency with AI agents as a daily driver — a proactive, experienced user of Claude Cowork, Claude Code, and ChatGPT Workspace Agents, or other AI Native programs/tools.
• Demonstrated ability and AI leverage. Show us what you have built and shipped.

Nice To Haves

• Technical background — you can read code, wire up tools, and think in systems.
• Email marketing and/or ABM experience — especially email woven into multi-channel programs.
• Track record of mentoring, leading projects, or driving organizational improvements.
• Comfort working in fast-paced, dynamic, and high-impact environments.

Responsibilities

• Set up and run paid acquisition across LinkedIn, X, Meta, and Google — build campaigns, write and test creative, manage budgets, and optimize on pipeline (not vanity metrics).
• Own technical SEO and organic growth — keyword strategy, on-page, content briefs, and the technical health of our landing pages.
• Build and scale demand gen programs — landing pages, lead capture, and the experiments that feed the funnel.
• Support lifecycle & ABM motions — email programs and account-based plays that turn interest into pipeline.
• Measure everything: instrument campaigns, read the data honestly, identify and share what is not working, and double down on what is.
• Leverage AI end to end — use Claude Cowork, Claude Code, and ChatGPT Workspace Agents to research, produce, analyze, and automate, building tooling that makes the whole team faster.

Benefits

• Competitive salary tailored to your experience, skills, and expertise.
• The total compensation range for this role is $100,000 CAD to $120,000 CAD, plus equity.
• Equity opportunities so you can share in our growth and success.
• Unlimited PTO and flexibility when you need it the most.
• Yearly learning & development stipend to help you grow and do your best work.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed