Growth Manager Latam

Taptap Send•New York City, NY

About The Position

We’re building the world’s leading cross-border fintech for emerging markets - empowering families, fueling local economies, and changing how millions access financial services. Since our launch in 2019, we have transformed how money moves across borders with our operations spanning 6 out of 7 continents and covering both the busiest and most underserved (remittance) corridors. We tapped into a massive shift - from banks to phones - bringing digital finance to places where traditional systems never reached. The next stage of growth will fuel a network of services and products especially designed to make money more accessible to diaspora communities including local cards, and additional savings and payments features. We’re growing fast, backed by world-class investors, and scaling a product that blends real world impact with cutting edge fintech innovation . Here’s a little more: Founded by Harvard grads and 3-time founders who previously built Segovia (acquired) and GiveDirectly (>$300M revenue, fastest-growing NGO in the world) Backed by top investors including Spark Capital, Canaan, Reid Hoffman, Breyer Capital, Unbound, Wamda, and more Built by global top performers from Bain, Google, McKinsey, Uber, Checkout, Bolt, and beyond - we move fast, stay humble, and care deeply about our mission Truly global team - 250+ people, 50+ nationalities, 50+ languages Guided by our values - ownership, impact, humility, and heart - in deed, not just word The Role Your role will be to boost the growth of TTS in the Latam corridor. You will work to continue launching TTS within various Latam communities in Brazil, Mexico, Central America and Andean Region, and build a comprehensive growth (customer acquisition and retention) strategy for the corridor. You will conduct customer research; execute partnerships and events; set up offline and online advertising/brand awareness campaigns; source and coordinate community ambassadors, champions and influencers; measure operational efficiency and financials for the corridor; manage CRM tools; resolve low-level customer complaints, provide CS and Product & Ops teams input into strategies to improve product quality, as well as customer experience. Reporting to our Regional Manager, Latam, you’ll combine great sales and marketing prowess with a data-driven test-and-learn mindset. You’ll be a creative thinker who is always looking for ways to hack growth The role offers the chance to join a high growth startup and to have a positive impact on the communities we serve. You will be expected to have deep knowledge of, and networks into the Latam communities, a passion to support your community, an entrepreneurial spirit, great interpersonal skills, and superb project management.

Requirements

Based in Brazil, NYC or Colombia
4-5 years of experience in high growth-environment such as startups, marketing, fintechs
Exceptional knowledge and networks among the Latam diaspora.
Strong business development/sales/marketing/analytical background
Experience with organic and inorganic marketing activities
Having contacts with Latamn influencers and celebrities in the region is a plus
Strong interpersonal and communication skills
Passion for working with and for migrant communities
Resourceful and has the ability to get things done. Also doing “more” with “less”
Fluency in English and Spanish.
Also you are Outgoing - you love speaking to people and enjoy building meaningful relationships with customers and community members across cultures
Execution oriented - we have an “impact first” philosophy and a lot to be done. You should be able to take an idea to implementation
Mission-Oriented - you are passionate about working with immigrant communities and/or financial inclusion
Flexible - you are comfortable setting your working hours to accomplish your goals, including work commitments on nights and weekends (e.g events or customer meetings)
Organized - you have a system for how you approach your work that can keep you on track in a scrappy startup environment
Driven - you thrive in fast-paced, target oriented environments

Nice To Haves

Having contacts with Latamn influencers and celebrities in the region is a plus

Responsibilities

Build trust-based relationships with diaspora communities through in-person and online communications
Conduct customer research with transfer senders on a regular basis
Initiate, negotiate and build partnerships with community associations and organizations
Set up offline and online advertising campaigns
Source and lead community ambassadors, champions and influencers
Manage agencies for Paid, Creatives, and Events
Manage customers’ CRM
Optimize Operations with help from Product, Ops, Eng and Support teams
Deepdive into customer pain points and work with the different teams as well as the Country Manager to solve them
Travel to connect with and better understand the Latam diaspora and grow our customer base
Dedicate part of your time to call customers and respond to messages/comments across our our owned media channels
Work with the Country Manager to outline the growth plan for the market, including the growth strategy, monthly budget, targets, CAC, and CRM campaigns