Group Product Manager, Home Financing

BMO•Toronto, ON

1d•CA$86,000 - CA$160,000

About The Position

Build an exciting career and discover how Product Management has the power to shape the future of banking. You'll enjoy work that makes a difference while helping customers make real financial progress. In Product Management, you'll own your own product from end to end - visualizing, developing and improving the products and services that enhance our customer offerings. You'll work with various teams and lines of business within BMO to deliver growth in a highly competitive industry. We’re looking to change the way Canadian banks and you could be part of it. Join a team that’s making a difference. Grow your career in Product Management at BMO. The Group Product Manager, Home Financing (Senior Manager) is responsible for driving mortgage leads generation and optimization, and coordinating creation and deployment of acquisition campaign content. Researches, defines, aligns, develops, and implements sales and marketing strategies with P&L (profit and loss) accountability to enable the sales force to effectively sell new and existing products. Carries out market research, forecasting, and competitive analysis, monitors performance, and assesses problems to develop and implement acquisition strategies.

Requirements

P&L (profit and loss) accountability
Market research, forecasting, and competitive analysis
Monitor performance and assess problems to develop and implement acquisition strategies
Build business cases and secure partner alignment and prioritization with internal stakeholders
Build and manage appropriate measurement infrastructure to evaluate and support progress against the strategic plan
Provide insight and competitive intelligence in the marketplace
Support engagement with HF direct channel partners (Branch, Mortgage specialists, Contact Centre, Digital, etc.) to develop growth strategies and improve client experience
Support channel partners in understanding their results and developing strategies to improve
Conduct regular test and learn program to assess the relative effectiveness of channels and direct volumes and activities appropriately
Network with industry contacts to gather competitive insights and best practices
Develop sales strategy, growth metrics, and plans to achieve sales objectives
Support HF direct channels acquisition and growth strategies and activities to achieve short and long term financial and strategic objectives
Develop and execute direct channel specific strategies to increase HF client franchising
Develop and execute strategies to improve HF client acquisition and on-boarding journey
Support new product strategies and continuously identify new opportunities for innovation and disruption, with a special focus on increasing digital HF acquisition activities
Partner with internal key stakeholders such as Risk, Policy, Under Writing, Consumer Credit, Operations, Process & Treasury, and develop strategies to strengthen these partnerships
Develop, in partnership with the Marketing & Digital teams, a rolling 12-months HF acquisition & growth calendar to drive growth and differentiate BMO in the market
Partner with analytics to enhance acquisition modelling capabilities and drive deeper insights from data that enable growth opportunities
Develop a deep understanding of BMO HF processes, systems, technology and infrastructure and work closely with partners to develop strategies for improvement

Responsibilities

Fosters a culture aligned to BMO purpose, values and strategy and role models BMO values and behaviours in all that they do.
Ensures alignment between values and behaviour that fosters diversity and inclusion.
Build business cases and secure partner alignment and prioritization with internal stakeholders.
Build and manage the appropriate measurement infrastructure to evaluate and support progress against the strategic plan.
Provide insight and competitive intelligence in the marketplace and ensure that BMO is always on the leading edge of innovation, market knowledge, and industry expertise.
Supports engagement with HF direct channel partners (Branch, Mortgage specialists, Contact Centre, Digital, etc.) to develop growth strategies and improve client experience.
Support channel partners in understanding their results and developing strategies to improve.
Conduct regular test and learn program to assess the relative effectiveness of channels and direct volumes and activities appropriately.
Networks with industry contacts to gather competitive insights and best practices.
Develops sales strategy, growth metrics, and plans to achieve sales objectives.
Support HF direct channels acquisition and growth strategies and activities to achieve short and long term financial and strategic objectives.
In collaboration with other stakeholders, develop and execute direct channel specific strategies to increase HF client franchising.
Develop and execute strategies to improve HF client acquisition and on-boarding journey.
Support new product strategies as appropriate and continuously identify new opportunities for innovation and disruption, with a special focus on increasing digital HF acquisition activities.
Partner with internal key stakeholders such as Risk, Policy, Under Writing, Consumer Credit, Operations, Process & Treasury, and develop strategies to strengthen these partnerships.
Develop, in partnership with the Marketing & Digital teams, a rolling 12-months HF acquisition & growth calendar to drive growth and differentiate BMO in the market.
Partner with analytics to enhance acquisition modelling capabilities and drive deeper insights from data that enable growth opportunities.
Develop a deep understanding of BMO HF processes, systems, technology and infrastructure and work closely with partners to develop strategies for improvement.