Group Marketing Manager

Atropos Health

3d • Remote

About The Position

We are looking for a Group Marketing Manager who will own narrative design and leverage that messaging to build content that advances our commercial and corporate goals. This individual will be instrumental in presentations and other marketing forms that will help drive prospects deeper into the marketing flywheel. This individual will partner with the Sales team on designing impactful sales enablement materials by bringing their best design practices for their previous healthtech start-up experience. This role demands creative execution, impeccable attention to detail, and the ability to collaborate effectively with cross-functional teams.

Requirements

• 5+ years of prior narrative design experience, with a strong design portfolio (include in resume/application)
• Expertise in design principles, immersive experiences, and multimedia content creation
• Advanced knowledge of Google Suite (particularly slides), HubSpot, WordPress, Adobe Suite, Canva, and Microsoft Office Suite (PowerPoint particularly)
• A keen eye for aesthetics and details
• Excellent written and verbal communication skills to collaborate effectively with stakeholders
• Strong proofreading skills and ability to ensure accuracy in all aspects of content
• Track record of managing workflow to deliver projects within agreed timeframes, ensuring timely completion and high-quality output
• Experience researching and recommending innovative design trends and technologies to enhance the brand look and feel
• Understanding of healthcare industry
• Knowledge of AI tools for marketing programs

Responsibilities

• Content Creation: Lead the design function in developing content that inspires, informs, and captivates each audience, effectively communicating ideas through innovative design solutions to be used by all teams and thought leader partners. Develop content that resonates with our target audience, including blog posts, tutorials, case studies, and social media content.
• Narrative Design: Deliver narrative-driven presentations and marketing materials that convey complex ideas in a clear, engaging, and impactful manner
• Content Management: Ensure all aspects of marketing materials, including visuals, messaging, and design align with the brand. Create visual concepts that motivate target audiences to engage with the brand
• Demand Creation and Capture: Create and execute multi-channel marketing campaigns that drive brand awareness, lead generation, and customer acquisition.
• Email Marketing: Design and execute email campaigns that nurture leads, engage buyers, and drive conversions.
• Social Media Management: Manage social media presence, including content scheduling, engaging with followers, responding to comments and messages, managing paid amplification efforts, and analyzing social media performance metrics to refine strategies and drive key results.
• Website Optimization: Ensure the company website offers a seamless and engaging user experience, with updated content, and is optimized for lead generation and conversion.
• Analytics and Reporting: Analyze paid and owned channel performance and the effectiveness of our demand generation programs.
• Brand Management: Review and proofread content to ensure accuracy and consistency across all collateral and digital assets.
• Embrace the Unknown: Raise your hand and roll up your sleeves to tackle new marketing programs and initiatives.

Benefits

• Health Benefits. Our benefit package includes employer paid Medical, Dental, Vision, Life, STD, and LTD insurance. We also offer FSA.
• Parental Leave. We offer up to twelve weeks of paid leave for new parents who have been at the company for 6+ months.
• Financial Wellness. Save for retirement through our 401k plan with Human Interest.
• Flexible Work Environment. We're a remote first company with a flexible vacation policy.
• Home Office Stipend. All full-time employees will receive a stipend to support their remote office setup.
• Offsites. As a remote company we take time 2-3 times a year to get together in small teams and all together as a company.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed