Graphic Design & Marketing Manager

L. Rose Recruiting•Orlando, FL

11h•Hybrid

About The Position

We’re partnering with a growing, creative organization in Central Florida to hire a Graphic Design & Marketing Manager who can combine exceptional hands-on design skills with ownership of day-to-day marketing execution. This is a role for someone who wants to lead, create, and execute. You’ll have the autonomy to bring ideas to the table, identify opportunities, and keep marketing initiatives moving, but you’ll also work closely with an engaged CEO who enjoys being part of the creative process and regularly brings new concepts and priorities to the table. The right person will thrive in that balance. You should be confident enough to take the lead without needing step-by-step direction, but collaborative and adaptable enough to receive feedback, shift gears, and take someone else’s idea and make it even better. You won’t be territorial about where an idea comes from, you’ll care about producing great work and getting things done. The ideal candidate is a strong graphic designer first, with solid marketing experience and the ability to manage multiple priorities independently. Experience in an agency, print, promotional products, apparel, or other production-focused creative environment would be especially valuable.

Requirements

4+ years of professional graphic design experience, including at least 2 years working within marketing
A strong portfolio demonstrating both print/production design and digital or social content
Advanced proficiency with Adobe Creative Cloud, particularly Illustrator, Photoshop, and InDesign
Strong understanding of print production and preparing production-ready artwork
Experience managing social media, content calendars, and marketing campaigns
Familiarity with email marketing platforms and marketing analytics
Experience incorporating AI tools such as Claude, Adobe Firefly, Midjourney, Canva AI, or similar tools into your workflow
Strong project management and organizational skills
Ability to independently manage multiple projects and reprioritize as deadlines change
Exceptional attention to detail and strong written and verbal communication skills
Has the confidence to lead and make decisions, but doesn't need to have the final say on every idea
Can take a loosely defined concept and figure out how to bring it to life
Enjoys collaborating with an involved, idea-driven leader
Can receive direction and feedback without becoming defensive or losing momentum
Is comfortable when a great new idea means adjusting what was originally planned
Knows when to take initiative and when to listen, adapt, and execute
Doesn't need constant direction—but also doesn't interpret autonomy as working in a silo
Can juggle competing priorities without letting details fall through the cracks
Takes pride in creating AWESOME and UNIQUE work

Nice To Haves

Experience in promotional products, apparel decoration, print, or agency environments
Knowledge of screen printing, embroidery, laser engraving, DTF, or other production methods
Photography or short-form video skills
B2B marketing and lead-generation experience
Experience with CRM platforms
Strong copywriting skills

Responsibilities

Develop compelling creative concepts for a variety of clients while adhering to their individual brand standards
Design across promotional products, apparel, print, packaging, digital assets, and other mediums
Work closely with clients and internal teams to understand their vision, goals, and brand guidelines
Create detailed product mockups and presentation-ready concepts
Prepare precise, print-ready files, accounting for bleeds, dielines, color limitations, imprint areas, stroke widths, font sizes, and other production requirements
Collaborate with production teams and adapt designs based on production feedback or client revisions
Review artwork for accuracy and specifications before final delivery
Proactively identify and resolve design or production issues
Partner closely with the CEO to turn ideas and concepts into well-executed marketing initiatives
Take ownership of the marketing function while maintaining an open, collaborative relationship with leadership
Bring your own ideas, recommendations, and creative perspective to the table
Be comfortable adjusting priorities when new opportunities, ideas, or business needs arise
Build and manage the annual marketing calendar while maintaining the flexibility to incorporate new initiatives
Plan, execute, and analyze multi-channel campaigns across email, digital, print, social, and events
Research market trends, competitors, and opportunities
Partner with sales on lead-generation strategies, messaging, and marketing materials
Track lead quality, conversion, and campaign performance
Manage marketing budgets, projects, priorities, and timelines
Create digital assets for social media, email campaigns, websites, presentations, and other marketing channels
Own the company's presence across Instagram, Facebook, and LinkedIn
Develop and manage a monthly content calendar
Create, schedule, and monitor social content
Lead content creation across blogs, newsletters, email campaigns, promotional materials, and other channels
Maintain brand consistency across every touchpoint
Monitor performance and adjust strategy based on results
Use AI tools to accelerate design, copywriting, content ideation, research, and reporting
Stay current on emerging AI and creative tools and identify practical ways to incorporate them into existing workflows
Track marketing performance and clearly communicate insights and recommendations to leadership