Go To Market Manager

NoGood•New York, NY

1d•$80,000 - $100,000•Hybrid

About The Position

We're hiring a Go-to-Market Manager; a hybrid role for a rare opportunity. Someone who can break down a project, propose sharp growth strategies, and pitch to win over entire rooms of decision makers. You’ll sit at the intersection of deal-making and growth marketing thought leadership, helping shape NoGood’s most exciting opportunities from first intro through final close. This isn’t just a sales role. You’ll be part strategist, part storyteller, part creative director; guiding brands through our capabilities, shaping winning proposals, and turning RFPs into real relationships.

Requirements

5+ years of experience in growth marketing, brand strategy, or business development — ideally within an agency or consultancy.
Client / Account Management experience is a strong plus, especially if you’ve drove upsells and account expansions.
A proven ability to sell complex, cross-functional marketing services (performance, creative, AI, content, etc.).
Experience owning RFI/RFP responses, building pitch decks, and closing high-value deals.
Strong grasp of modern growth marketing concepts (acquisition, funnel optimization, paid media, lifecycle, CRO, AEO, etc.).
Ability to think critically and creatively about brand challenges and consumer journeys.
A confident, articulate communicator with a flair for persuasion and storytelling.
Comfortable navigating ambiguity, juggling multiple deals, and working in a fast-paced, high-performance culture.

Nice To Haves

Hands-on experience with marketing audits, analytics platforms (GA4, Search Console, HubSpot), or AI-powered marketing tools.
Prior exposure and work with early-stage, Consumer Tech, SaaS, and/or healthcare brands
Experience winning 6–7 figure deals and collaborating with founders or executive teams.

Responsibilities

Own Strategic Deal Cycles, Manage Pipeline, & Hit Sales Targets
Own and manage a full-funnel sales pipeline across multiple verticals and deal sizes; from proactive prospecting and qualification to leading high-impact deal flows through pitch & proposal.
Dissect complex RFPs and project briefs into structured proposals aligned with NoGood’s capabilities and differentiators.
Consistently meet or exceed monthly and quarterly revenue targets through disciplined pipeline management and follow-through.
Maintain exceptional data hygiene and forecasting accuracy in HubSpot (or similar CRM), tracking deal velocity, conversion rates, and lead sources.
Identify patterns, objections, and win/loss signals to continuously improve pitch effectiveness and sales operations.
Operate with urgency and rigor, balancing short-term deal execution with long-term relationship building and strategic growth planning.
Act as a GTM Strategist & Consultant
Use a consultative sales approach to uncover needs, build trust, and deliver high-impact solutions aligned to client objectives.
Architect strategic solutions tailored to client goals and pain points across marketing performance, brand, creative, measurement, and AI-powered visibility.
Conduct high-level audits of web/social presence, creative assets, funnels, and paid programs.
Research competitive dynamics, category trends, and audience behaviors to inform strategy.
Build frameworks, roadmaps, and visual storytelling that excite C-suites, CMOs, and revenue leaders.
Command the Room
Present with confidence, precision, and persuasion to diverse decision-makers — from growth leads to VPs and founders.
Translate technical and tactical marketing insights into clear, compelling narratives.
Build trust quickly, sparking client excitement and confidence in NoGood’s strategic approach.
Collaborate Cross-Functionally
Partner with marketing, strategy, design, and analytics teams to build tailored pitch decks and proposals.
Work closely with the Director of New Business to sharpen messaging, materials, and market positioning.
Manage your own pipeline and forecast; balancing hustle with thoughtfulness.