Go-to-Market Manager

Atticus•Los Angeles, CA

7d•Remote

About The Position

Atticus is organized around a set of cross-functional go-to-market teams, each owning the full P&L for one of our legal verticals. These teams are the center of the business: they set strategic direction, make the calls that determine how many people we serve and how fast we grow, and drive alignment across marketing, product, client experience, finance, and operations. Each vertical is run by a General Manager who is part of our executive leadership team. As Go-to-Market Manager, you'll be a core member of the team responsible for scaling the Social Security Disability vertical, our main business line. Reporting to our General Manager (Peter Bailinson) and partnering directly with our CEO (Sam Byker) and functional leaders across the company, you'll own our highest-priority initiatives end-to-end. This isn't a narrowly-scoped role: you'll be tackling the hardest problems we face as a company, with real authority to shape outcomes and daily visibility at the leadership level. It demands strong judgment, comfort with ambiguity, confidence managing others, and the ability to drive alignment across every part of the organization. Launch a new client acquisition channel through a rapid test-and-learn pilot. This could be a partnership with a Series E startup with an overlapping client base, a new digital marketing platform, scrappy OOH visual campaigns, or anything else you think could work. Lead a cross-functional team to better integrate AI into the bottom-half of our client funnel. Build the financial model to assess the economics, select a vendor and evaluate their service, and make the call on whether the tooling is high-quality enough to test with our clients. Then, roll out the solution. Craft a plan to invest $750K into completely redoing our website. Interview 20 successful clients and 20 users who failed to retain a lawyer, research peer websites to create a prioritized list of features, and manage the agency we hire to tackle this project. The role is a rare opportunity to join a fast-growing Series C startup in a pivotal role and is a clear pathway to both own a P&L and gain expertise in key functions like marketing and product. It’s designed to be a path to staying here and growing as an executive, or even starting your own company down the road.

Requirements

Demonstrated insightful, decisive judgment when it comes to developing strategies.
Track record of making tough, smart tough calls among competing priorities.
Led teams of high-performing individual contributors (bonus points if they were cross-functional).
Steered projects where you mapped complex systems, gathered and analyzed data, made recommendations, and helped design and implement solutions.
Kind and thoughtful colleague who knows how to shape a great team culture, persuasively advocate for your ideas, and get buy-in from others.
Demonstrated commitment to doing good and helping people.
Started your career at a top consulting firm and have already made the leap to an operator role in an early-to-growth stage startup, with a track record of tackling initiatives that fueled company traction.
OR Still working at a top consulting firm, and have excelled to a remarkable degree compared to your peers (e.g., rapid promotions, taken on an unusual degree of ownership or responsibility). You manage teams.

Nice To Haves

Experience with marketplace businesses or complex consumer services (insurance, fintech, medical, real estate, etc.).
Done consumer-focused research or discovery work, or something else that makes you comfortable interviewing and empathizing with people from all walks of life.

Responsibilities

Launch a new client acquisition channel through a rapid test-and-learn pilot.
Lead a cross-functional team to better integrate AI into the bottom-half of our client funnel.
Craft a plan to invest $750K into completely redoing our website.
Own our highest-priority initiatives end-to-end.
Tackle the hardest problems we face as a company, with real authority to shape outcomes and daily visibility at the leadership level.