Go-to-Market Lead

Emora Health•New York, NY

About The Position

Emora Health is addressing the critical gap in unmet mental health needs for children and teens in America. With Series A funding and rapid scaling, the company is expanding its reach through new markets, partnerships, and a growing team. This role is central to Emora's mission of closing the gap in youth mental health support, which often emerges before age 24. This is a unique opportunity to establish a national growth function from its inception within a dynamic and well-funded organization dedicated to a vital cause. The Go-to-Market (GTM) Lead will be responsible for building Emora's growth engine, establishing a nationwide sales and partnerships organization. This role involves creating connections with pediatricians, health systems, schools, and community organizations to facilitate referrals. It is a leadership position focused on building a category-defining presence, not merely maintaining existing operations. The GTM Lead will architect Emora's non-paid growth strategy, leveraging sales, relationships, and on-the-ground efforts rather than marketing budgets. Key responsibilities include building and leading a team with aggressive targets, rapidly testing and launching new channels, and serving as the primary point person for expansion into new and existing markets across the country.

Requirements

4-7 years of experience spanning management consulting, banking or investing, and/or an early operating role (Growth, GTM, Sales) at a high-growth startup
A proven sales or GTM leader with a track record of building and scaling teams from the ground up, ideally in healthcare, technology, or another field-sales-driven industry
Experienced managing and coaching a team against ambitious, quota-driven targets — and consistently exceeding them
A builder at heart: energized by ambiguity, comfortable creating structure and process where none exists yet
A magnetic, credible communicator who can walk into a pediatrician's office or a health system boardroom and earn trust immediately
Data-driven — you build pipelines and forecasts you trust, and you make fast decisions based on what the numbers tell you
Deeply mission-driven — genuinely energized by expanding access to mental health care for kids, teens, and families
Excited to be an early, senior leader at a fast-growing venture-backed company — and to help shape not just a channel, but a category

Responsibilities

Field sales to pediatricians and health systems — building and scaling regional teams that create trusted, high-volume referral relationships in every market we operate in
Broader organizational channels — schools, community organizations, digital mediums, and other partners who reach families every day
The channel strategy itself — rapidly testing new go-to-market motions, doubling down on what works, and killing what doesn't
A high-performing, high-accountability team culture — hiring, coaching, and holding an ambitious team to ambitious numbers
Emora's presence and reputation in the field — you'll be a trusted, well-spoken face of the company as we grow into the nation's most trusted network for family behavioral health
Design and stand up Emora's field GTM strategy from the ground up — team structure, territory design, targets, and playbook
Recruit, hire, and lead a team of regional sales and partnership professionals across our markets, setting an ambitious bar for performance and culture
Build and manage a national pipeline of pediatric practices, health systems, schools, universities, and community organizations
Personally launch new markets and prove new channels before scaling them across the team
Set and own aggressive, measurable growth targets tied to referrals, admissions, and partner acquisition — and build the systems to track and hit them
Test new non-paid growth channels quickly — run tight experiments, learn fast, and scale what's working
Represent Emora Health at conferences, community events, and in direct meetings with providers and health system leaders — as a credible, energizing spokesperson for our mission
Partner closely with clinical, operations, and executive leadership to ensure the field organization is set up to deliver an exceptional partner and patient experience
Build the reporting, forecasting, and pipeline infrastructure that lets Emora scale this motion with precision as we grow