Global/US Insights & Analytics Director, CVRM – CKD/HF
About The Position
The Global/US Insights & Analytics Director will lead insight generation for AstraZeneca’s chronic kidney disease and heart failure (CKD/HF) franchise, partnering with Global and US teams. The role brings together primary research, forecasting, analytics, real-world data, and competitive intelligence to guide strategic decisions throughout therapy lifecycle milestones. Insights will inform resource allocation, positioning, access strategies, and actions to improve patient outcomes. The Director will oversee qualitative and quantitative research across healthcare professionals, patients, and payers; develop clear insight narratives for senior stakeholders; and lead positioning, segmentation, message testing, creative concept testing, and demand studies. The role also defines and tracks brand performance metrics, uses claims, EMR, and other patient-level datasets with analytics and data science partners, and leads commercial assessments for lifecycle-management business cases and investment decisions. The position requires strong cross-functional partnerships across Global and US Brand, Medical Affairs, Market Access, Finance, and local Marketing Companies. It also includes responsibility for research governance, methodology, vendor oversight, and data integrity, while championing experimentation and evidence-based decision-making. The role is based on an average expectation of at least three days per week in the office, with flexibility, and occasional travel may be required.
Requirements
- At least 8 years of insights or analytics experience in the biopharmaceutical industry.
- Experience conducting qualitative and quantitative market research across multiple stakeholder groups, such as healthcare professionals, patients, and payers.
- Demonstrated ability to conduct biopharmaceutical industry analytics using secondary data sources, including IQVIA, Symphony, Prognos, Decision Resources/Clarivate, or patient-level datasets, and to track performance.
- Good business acumen, strategic thinking, and understanding of sales and marketing practices.
- Ability to influence laterally and vertically.
- Ability to manage multiple assignments to demanding deadlines with minimal supervision.
- Strong interpersonal, collaboration, teamwork, written communication, and verbal communication skills.
- Comfort working in a matrix environment.
- Bachelor’s degree in a business, commercial, scientific, or related field.
- Occasional travel may be required.
Nice To Haves
- Experience applying advanced methods and statistical procedures to large, disparate datasets.
- Proficiency manipulating large longitudinal data sources, including claims, EMR, and other patient-level datasets, and extracting insights from them.
- An advanced degree, such as a Master’s, MBA, or PhD, is preferred.
Responsibilities
- Design and oversee qualitative and quantitative market research that produces actionable insights across healthcare professional, patient, and payer audiences.
- Synthesize research and analytics into clear narratives that align senior stakeholders and support decision-making.
- Lead brand positioning, segmentation, message and lexicon testing, creative concept testing, and demand studies.
- Define, track, and communicate brand performance metrics in partnership with Brand, Commercial Excellence, and Analytics teams, linking KPIs to strategic drivers.
- Partner with Brand Analytics and data science teams to use claims, EMR, and other patient-level data to understand physician and patient behavior and inform strategic actions.
- Lead commercial assessments—including research, product profile testing, claims analysis, and patient research—to inform lifecycle-management business cases and investment decisions.
- Ensure primary research complies with internal policies and that methodology, vendor oversight, and data integrity are appropriate.
- Champion new capabilities, experimentation, and test-and-learn approaches, promoting curiosity and evidence-based decision-making.
- Build relationships across Global Brand, US Brand, Medical Affairs, Market Access, Finance, and local Marketing Companies so insights inform local execution and global strategy.
- Deliver immediate insight plans for priority gaps and scale learnings across markets and indications.
- Travel occasionally as required.
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What This Job Offers
Job Type
Full-time
Career Level
Director
