Global Marketing Web Analytics & Testing Analyst

Fisher Investments • Camas, WA

23h • $70,000 - $110,000 • Onsite

About The Position

The Global PCG Marketing Web Analytics & Testing Analyst is responsible for the department’s web data, reporting analytics, and data project oversight. The analyst helps measure campaign performance, integrate data to identify optimization opportunities, apply web data to new plans, and evaluate the success of testing programs. The role reports to the department’s Assistant Vice President.

The position manages the department’s web reporting needs, maintains and improves web data structures, and provides recommendations to management to improve marketing campaign performance. It also involves running statistical analyses and predictive models to identify areas for improvement or targeting, and working with marketing management to measure the testing program.

This is an in-office role. Depending on role, tenure, and performance eligibility, the employee may have the opportunity to participate in a hybrid work-from-home program, which is subject to change.

Requirements

• Bachelor’s degree or an equivalent combination of education and experience.
• At least 2 years of SQL experience.
• Experience with Google Analytics or Google BigQuery.
• Strong qualitative and quantitative skills.
• Ability to analyze situations and develop creative solutions using data.
• Ability to manage time effectively across projects and tasks.

Responsibilities

• Oversee assigned complex tasks through completion.
• Identify potential process improvements and recommend solutions to management.
• Help develop and implement proposed solutions to improve marketing campaign efficiency.
• Complete projects in collaboration with management and other departments.
• Mentor associates and new analysts on the team.
• Manage department web reporting needs and maintain and improve the web data structure.
• Provide recommendations to management to improve marketing campaign performance.
• Run statistical analyses and predictive models to identify opportunities for improvement or targeting.
• Work with marketing management to measure the testing program.

Benefits

• Discretionary bonus based on firm and individual performance.
• 100% paid medical, dental, and vision premiums for the employee and qualifying dependents.
• 50% 401(k) match, up to the IRS maximum.
• 20 days of PTO and 10 paid holidays.
• Eight weeks of paid primary caregiver leave.
• $10,000 in fertility, family-forming, and hormonal health assistance.
• Backup child, adult, and elder care.
• Potential eligibility for a hybrid work-from-home program, depending on role, tenure, and performance.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level