Global Market Development Specialist III

Thermo Fisher ScientificWaltham, MA
$83,300 - $100,000Onsite

About The Position

We are looking for a result-driven and innovative Global Market Development Specialist to help create and implement marketing programs for a robust portfolio of single-use products. This is an exciting and evolving market that requires dynamic and adaptable marketing efforts. The candidate in this role will need to successfully work within a highly matrixed organization to develop global, multi-channel marketing campaigns, and manage tactical execution to achieve results. This individual should have a strong background in B2B marketing, with demonstrated ability to optimize marketing efforts by channel and funnel stage.

Requirements

  • Bachelor’s degree in Life Sciences, Marketing or related field
  • 4-5 years of marketing experience (biopharma/ biotech segment is a plus)
  • Ability to work effectively in a matrixed organization and align strategy with stakeholders
  • Knowledge of the following key competencies: value proposition development, 4Ps, 3Cs and marketing mix, marketing communication, communication channels, channels-to-market, customer segmentation, voice of customer
  • Experience with product area marketing plans, general knowledge of operating plans or industry practices for promoting and selling similar products
  • Experience developing messaging for sales and customer facing materials
  • Outstanding communication skills as well as analytical, project management and planning skills necessary
  • Strong business sense and customer focus
  • Must be legally authorized to work in the United States without sponsorship.
  • Must be able to pass a comprehensive background check, which includes a drug screening.

Nice To Haves

  • biopharma/ biotech segment experience is a plus

Responsibilities

  • Collaborate with cross-functional teams to develop strategic marketing plans, including analysis of customer segments, competitor analysis, business trends, and market opportunities.
  • Work closely with product management to ensure product positioning, messaging, and value propositions are aligned with customer needs.
  • Partner with digital marketing colleagues to implement and optimize performance across digital channels.
  • Create and implement appropriate technical marketing content across digital channels, including web, video, social media, paid search and display advertising.
  • Develop sales force selling tools and customer materials in collaboration with product management, R&D, and commercial teams.
  • Act as a brand ambassador, understanding, upholding, and communicating our multi-brand strategy in all aspects of our marketing programs.
  • Coordinate with global functions to ensure consistency with brand profiles and company standards.
  • Interact with varying levels of internal and external personnel including direct customer communication, public presentation, and a team-focused approach.
  • Work closely with regional marketing development managers to build and implement marketing programs within their regions.
  • May perform other related duties as the need arises and/or assigned.

Benefits

  • competitive remuneration
  • annual incentive plan bonus scheme
  • healthcare
  • company 401k
  • A choice of national medical and dental plans, and a national vision plan, including health incentive programs
  • Employee assistance and family support programs, including commuter benefits and tuition reimbursement
  • At least 120 hours paid time off (PTO)
  • 10 paid holidays annually
  • paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave)
  • accident and life insurance
  • short- and long-term disability
  • Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
  • Employees’ Stock Purchase Plan (ESPP)
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