About The Position

Develop and oversee the execution of global go-to-market strategies that drive growth in new and existing transportation markets, with a focus on roads and highways. The role aims to build awareness and demand by positioning Esri GIS technology to address current and emerging industry challenges and opportunities. It works closely with business development, corporate marketing, professional services, solutions, and software development teams to align industry trends with Esri technology and current and future demand. The manager serves as Esri’s subject matter expert for roads and highways, develops and executes industry marketing and business-development programs, supports sales and partners with domain expertise, and represents Esri at industry events and within transportation associations and communities. The role also advocates for customer needs with Product Development and researches industry, market, financial, and technology trends to identify opportunities for GIS solutions.

Requirements

  • At least 8 years of demonstrated leadership and practical experience in a transportation discipline focused on roads and highways.
  • Strong GIS experience in transportation, including some combination of multimodal transportation planning and modeling, intelligent transportation systems, road safety management systems, asset management, environmental management, and transportation equity.
  • Ability to motivate, inspire, and achieve goals.
  • In-depth knowledge of development issues, challenges, workflows, and opportunities for improvement using GIS and its practical applications in roads and highways.
  • Experience leading industry strategy, business development, and marketing programs, including creating and managing influence plans, monitoring and reporting results, coordinating integrated execution teams, and managing budgets.
  • Bachelor’s degree in planning, geography, or public/business administration.
  • Ability and willingness to travel domestically and internationally.

Nice To Haves

  • General knowledge of spatial analysis and its use in problem solving.
  • Results-oriented approach and ability to write and craft smart, attainable, realistic, time-driven goals with clear lead indicators.
  • Demonstrated excellence in written and presentation abilities.
  • Demonstrated understanding of marketing purpose and tactics.
  • Master’s degree in planning, geography, or public/business administration.

Responsibilities

  • Represent Esri as a subject matter expert in the roads and highways market, including the phases of the highway infrastructure lifecycle.
  • Forecast and evaluate industry trends using varied data, and develop solutions and messaging addressing business issues, drivers, and growth opportunities.
  • Develop, manage, and execute short- and long-range industry marketing strategies and programs to support the GIS user community and grow GIS use in transportation.
  • Share knowledge of competition and customer requirements to help Business Development teams be more effective.
  • Research, analyze, and monitor financial, technological, and market factors in transportation to identify service and market opportunities.
  • Investigate and develop business in underserved areas or areas not currently served by GIS applications in roads and highways.
  • Develop and recommend product and industry positioning, marketing collateral, and pricing strategies to support sales and revenue objectives.
  • Represent customer needs to Product Development and provide industry feedback from discussions with transportation customers.
  • Work with sales staff, international regional managers, and international distributors to provide domain expertise, contacts, support, and guidance in the roads and highways community.
  • Collaborate with the business partner group to recruit, develop, and maintain partners and partner channels serving transportation sectors.
  • Represent and manage Esri’s presence at domestic and international roads and highways conferences, associations, trade shows, seminars, and other events.
  • Build and maintain a GIS user community in transportation through printed collateral, e-newsletters, online forums, user groups, and other networking opportunities.
  • Advocate GIS technology with transportation trade associations such as AASHTO and TRB, standards organizations, and the media.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Basic and supplemental life insurance for employees and their families
  • 401(k) program
  • Profit-sharing program
  • At least 80 hours of vacation leave accrual
  • Twelve paid holidays per calendar year
  • Opportunities for personal and professional growth
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