Generative Engine Optimization (GEO) Manager

Teleport

1d•$93,160 - $137,000

About The Position

Teleport is the AI Infrastructure Identity Company, providing a unified identity layer for infrastructure (humans, machines, workloads, and AI agents) secured cryptographically. As AI systems increasingly mediate how technical buyers discover and evaluate infrastructure tools, we need a Manager of Generative Engine Optimization (GEO) to ensure Teleport is consistently included, accurately represented, and influential in LLM-generated answers and synthesis surfaces. This is a high-impact role for someone who can build and operate a system connecting message, content, distribution, retrieval, and measurement. You will partner across Corporate Marketing (Web), Demand Generation, and Product Marketing to drive predictable gains in AI-driven discovery, and you will own the framework that makes those gains measurable. This role is ideal for someone who has adapted modern SEO practice into the AI era and understands how LLMs retrieve, synthesize, and represent information. Experience working on products in the cybersecurity, cloud, DevOps, or identity space is a strong plus.

Requirements

GEO and AI discovery expertise. Demonstrated experience improving visibility in AI-driven or search-mediated discovery, with a working understanding of how LLMs retrieve, synthesize, and represent information. You have built query-based testing or measurement frameworks in production.
Modern SEO and search foundation. Strong technical SEO background covering structure, linking, indexation, and entity clarity, with a track record of driving measurable outcomes through content and structural changes. You have demonstrably adapted SEO practice toward AI-era retrieval and synthesis.
Measurement and systems orientation. You define metrics, run experiments, and operationalize insights. You build repeatable workflows that connect data to action rather than producing one-off reports.
Cross-functional execution. You operate fluidly across web, product marketing, and demand generation, aligning stakeholders and driving execution. You will not have a single team handing you specs; you will need to synthesize direction from multiple stakeholders. Experience managing external agencies and contractors is required, and this role may grow to manage internal team members over time.
Content and narrative judgment. You translate complex technical concepts into clear, durable language and maintain message integrity as content moves across owned and earned surfaces.
Third-party authority strategy. Experience leveraging earned media, technical publications, and structured references to improve discoverability, with the judgment to identify which sources actually influence retrieval and citation.
Written communication. You produce clear measurement plans, technical documentation, and project updates in written form. At Teleport, we write things down. This is not optional.
AI-native workflow. You actively use AI tools to accelerate your work. This means more than casual chatbot use. You have hands-on experience integrating AI into your production workflow for testing, analysis, content evaluation, and execution. At Teleport, we are laser focused on using AI to ship faster, and we expect this role to operate the same way.

Nice To Haves

Cybersecurity, cloud, DevOps, or identity domain experience
Experience engaging technical buyers (CISOs, security architects, platform leaders)
Background in developer marketing or technical content strategy
Familiarity with structured data, schema, and knowledge graph concepts as they apply to LLM retrieval
Contributions to open-source documentation, technical publications, or standards bodies

Responsibilities

Define and run a repeatable GEO measurement framework across priority queries and personas, tracking Inclusion Rate, Narrative Fidelity, and Generative Share of Voice
Maintain prompt and query libraries and a testing cadence across LLM surfaces
Evaluate how Teleport is retrieved and described in AI outputs, identify coverage and framing gaps, and translate findings into prioritized, testable actions
Monitor the technical architecture of our martech stack for GEO opportunities and blockers, and eliminate the speed bumps that interfere with GEO effectiveness
Partner with Corporate Marketing on site structure, clarity, and referenceable content for retrievability
Partner with Product Marketing to reinforce precise, durable concepts across product language and documentation, and to increase citation-quality assets in owned channels
Partner with Demand Generation to align distribution to high-value narratives and extend GEO-optimized content into channels that influence retrieval
Identify and prioritize high-authority sources influencing LLM outputs, and expand Teleport’s presence across third-party publications, structured knowledge formats, and durable referenceable assets
Drive placement of Teleport’s ideas and data in sources LLMs retrieve and cite, prioritizing citation quality over volume, in partnership with Product Marketing, Demand Generation, and PR
Connect inputs, outputs, and outcomes across GEO metrics, feeding performance data back into message refinement, content prioritization, and distribution strategy
Establish a regular reporting cadence with measurable movement against goals