General Manager - Liberty Station

JETSET Pilates•San Diego, CA

About The Position

JETSET Pilates is a modern, music-driven Pilates brand redefining the boutique fitness experience. The General Manager is responsible for the overall success of the studio, leading a high-performing team while driving operational excellence, membership growth, and an exceptional client experience. This hands-on leadership role combines business management with active instruction and community engagement. General Managers are expected to complete the JETSET Instructor Training Academy Program, teach an average of 6–8 classes per week, and maintain an active in-studio presence during a minimum of 25 class times per week. The role owns daily studio operations and studio performance across memberships, utilization, retention, payroll, revenue, and expenses. It leads and develops instructors and Studio Leads, ensures exceptional hospitality and an organized, safe, well-maintained studio, and drives sales, client retention, and community partnerships. The General Manager monitors financial performance, provides regular business updates to ownership, and recommends operational improvements. Growth opportunities may include mentoring new leaders, supporting studio openings, overseeing multiple studios, and advancing into multi-unit leadership roles.

Requirements

  • At least 3 years of operations or general management experience.
  • Ability to commit to travel for a 5-day instructor training at a Regional Training & Support Center.
  • Ability to stand and move throughout the studio for extended periods.
  • Ability to lift up to 30 pounds.
  • Flexible availability, including mornings, evenings, weekends, and holidays as business needs require.

Nice To Haves

  • Operations or general management experience in boutique fitness, hospitality, or a luxury membership-model consumer service environment.
  • A proven track record of building and leading high-performing teams, ideally across multiple locations or in a pre-opening context.
  • Self-starter with an entrepreneurial spirit who takes initiative, solves problems proactively, and thrives in environments where processes are still being developed.
  • Strong sales instincts and experience driving revenue targets and coaching others to do the same.
  • Strong analytical skills, including building reports, interpreting data, and making metrics-backed decisions.
  • Exceptional organizational skills and the ability to manage competing priorities while maintaining momentum and attention to detail.
  • Outstanding communication skills and the ability to make clients and team members feel seen and valued.
  • Hands-on experience in fitness instruction or coaching.
  • Passion for community building and understanding of the local wellness, fitness, and hospitality community.

Responsibilities

  • Lead, coach, and develop instructors and Studio Leads.
  • Recruit and onboard new team members as needed.
  • Provide consistent feedback and conduct regular performance conversations.
  • Foster an engaging and accountable team culture; identify and develop future leaders through coaching, mentorship, and succession planning.
  • Own daily studio operations and ensure exceptional hospitality and client experience.
  • Manage class and staffing schedules.
  • Oversee facility operations to keep the studio clean, safe, stocked, well-maintained, and aligned with brand standards.
  • Resolve client concerns promptly and improve operational processes to increase efficiency and consistency.
  • Own studio performance across memberships, utilization, retention, payroll, revenue, and expenses.
  • Analyze KPIs and implement action plans.
  • Develop and execute strategies to improve member retention, utilization, referrals, and recurring revenue.
  • Coach team members on consultative selling, membership upgrades, renewals, and client retention.
  • Build local community relationships and ongoing partnerships that drive awareness, referrals, engagement, and growth.
  • Support social media and community partnerships and represent JETSET as a brand ambassador.
  • Monitor financial performance and provide regular business updates to ownership.
  • Recommend operational improvements and ensure accountability for profitability, payroll management, expense control, and overall studio performance.
  • Complete the JETSET Instructor Training Academy Program, teach an average of 6–8 classes per week, and maintain an active in-studio presence during at least 25 class times per week.

Benefits

  • Paid time off (PTO).
  • Complimentary or discounted JETSET Pilates classes.
  • Professional development opportunities.
  • Additional benefits, including health insurance, retirement plans, and other perks, may be offered depending on the studio location.
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