General Manager

KidStrong Great Bridge•Chesapeake, VA
•$47,000 - $55,000

About The Position

The KidStrong General Manager leads the center and fosters a culture of learning and development for coaches and families. This welcoming, engaging leader sets goals and delivers an exceptional experience for children, families, and team members. The role develops and trains the coaching team, builds relationships with members, and delivers business results, including sales performance and reduced member attrition. The General Manager oversees center operations, sales, staff leadership, and coaching. The position supervises the Assistant General Manager (AGM), Lead Coach, and coaches, and works closely with center staff, families, leadership, and KidStrong, Inc. HQ team members. The typical schedule includes four weekday shifts and one weekend shift, with specific hours depending on center needs. The role includes approximately 3–5 coaching hours per week and may involve coaching students from walking age to approximately 11 years old as business needs require.

Requirements

  • Previous management experience is required.
  • Athletic and/or coaching background with experience working with or coaching children ages 15 months to 11 years old; passion for working with children is essential.
  • Achieve Coach Certification through the HQ Training and Certification team.
  • Complete training through LearnUpon as required by the HQ Training and Certification team.
  • Comfortable speaking with parents and guardians about a variety of topics.
  • Practical work experience with Google and Microsoft platforms.
  • Intermediate knowledge of physiology, exercise techniques, and body mechanics.
  • CPR certified.
  • Strong communication and interpersonal skills.
  • Ability to work in a physically intensive environment and repeatedly move equipment weighing up to 25 pounds.

Nice To Haves

  • Prior experience as a pediatric occupational therapist or physical therapist is a plus, but not required.
  • Experience with ZenPlanner, LearnUpon, CareerPlug, ADP, or FranConnect is preferred, but not required.

Responsibilities

  • Understand center KPIs and financials to make informed business decisions.
  • Build relationships with KidStrong families and provide exceptional customer service.
  • Oversee center-level initiatives, including maintenance, training, and brand consistency.
  • Complete and delegate daily, weekly, and monthly center cleaning and maintenance tasks.
  • Manage center-level employee issues and related documentation.
  • Set and communicate coach schedules using scheduling and communication platforms.
  • Schedule, promote, and sell events such as camps and parties to maximize center profitability.
  • Manage leads through call drives to new and existing leads in the center CRM.
  • Drive sales and delegate sales activities such as call drives, trial conversion, and event booking to center staff.
  • Finalize sales and bookings generated through online self-sign-up.
  • Source and attend local events to increase brand awareness and generate leads and memberships.
  • Foster a coaching culture and assess and document coaches using the KidStrong Coach DNA profile and class quality.
  • Recruit, screen, interview, onboard, manage, train, and evaluate coaching candidates.
  • Ensure candidates complete required paperwork in compliance with company policy and law.
  • Guide coaching candidates through training and required evaluations.
  • Support staff professional development through LearnUpon.
  • Lead center-level staff meetings focused on development, productivity, programming, product, culture, and performance.
  • Communicate professionally with coworkers through Slack and email, including periodically checking messages when away from centers.
  • Attend weekly leadership meetings.
  • Coach students using an evolving curriculum focused on brain, physical, and character development.
  • Create positive interactions with students and families before, during, and after class.
  • Understand and communicate the purpose of the KidStrong curriculum.
  • Demonstrate and manage implementation of programming and curriculum elements.
  • Use the KS Coaches App to record information such as attendance and awards.
  • Work in a physically intensive coaching environment, including moving through classes, covering multiple miles in a shift, and repeatedly lifting and moving equipment weighing up to 25 pounds.
  • Consistently lead and mentor the AGM, Lead Coach, and coaches.

Benefits

  • Bonus based on performance
  • Company parties
  • Employee discounts
  • Free uniforms
  • Paid time off
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