General Manager

Barry's•Burlingame, CA

8d•$82,000 - $82,000

About The Position

The General Manager leads a single Barry’s studio and is responsible for its overall operation, client experience, people management, and performance. The role suits a health and wellness enthusiast who enjoys leading with a team, collaborating with local and remote teams, and working in a fast-paced, people-focused environment. The General Manager oversees studio operations and management teams across the Front Desk, FuelBar, Retail, and Facilities. They drive business performance, manage staffing and facilities, and maintain a working presence in the studio. The role also leads recruiting, onboarding, training, coaching, and employee engagement, while partnering with operations and marketing leaders on talent, client acquisition, brand initiatives, and studio culture. The General Manager represents Barry’s in the studio and local fitness community and helps uphold the company’s mission, vision, values, and community standards.

Requirements

3–5 years of fitness management or relevant related experience, such as hospitality, retail, or food and beverage.
Bachelor’s degree in Business Administration, Management, or equivalent experience.
Financial acumen and ability to understand and assess the financial impact of decisions.
Availability for full-time work during non-traditional hours, including early mornings, late evenings, weekends, and holidays.
Ability to train, lead, motivate, and delegate to a team.
Ability to handle multiple projects in fast-paced and time-sensitive environments.
Ability to work cooperatively and effectively with different personality types, departments, vendors, and clients.
Exceptional written and oral communication, organization, and time management skills.
Detail-oriented mindset and focus on customer satisfaction.
Strong negotiation, mediation, and problem-solving skills.
Dependability and reliability.
Friendly, outgoing personality and optimistic, can-do attitude.
Professional appearance and behavior at all times.
Enthusiasm for the Barry’s brand.
Ability to kneel, bend, reach, climb, and stand for extended periods.
Ability to move and lift equipment and supplies weighing 30 pounds or more.

Responsibilities

Oversee daily studio operations and management teams, including Front Desk, FuelBar, Retail, and Facilities.
Manage studio performance and assess key studio, retail, and FuelBar metrics to make informed business decisions.
Oversee labor schedules to ensure appropriate coverage within budgeted hours.
Inspect studio spaces and manage facilities projects, repairs, and initiatives with local and corporate leadership.
Maintain a working presence in studios, cover management shifts as needed, demonstrate brand skills, and mentor employees and managers.
Assist with new studio openings when necessary.
Coordinate communications among supervisors, peers, and subordinates to ensure departments are supported and supplied.
Partner with studio management to recruit, screen, and onboard employees across departments.
Assess training across the studio and departments to ensure team members consistently meet Barry’s hospitality standards.
Coach employees, conduct regular performance reviews, and work with the People and Culture Department on personnel concerns.
Partner with the Director of Operations on sourcing and hiring management candidates, developing a talent pipeline, and improving engagement among skilled team members.
Partner with local and corporate marketing teams to develop and implement brand initiatives that benefit clients and employees.
Partner with marketing teams on client and corporate acquisition strategies for the studio, adjusting them as needed.
Work with leadership to create and maintain a unified culture and high staff engagement.
Uphold Barry’s community and culture standards and live the company mission, vision, and values.
Represent the Barry’s brand in the studio and local fitness community.
Work with studio and regional teams to enhance the community.