General Manager, Wellness

Helen of Troy•Marlborough, MA

4d•Hybrid

About The Position

Our Wellness division empowers consumers with trusted products that support self-care, from salon-quality styling tools to wellness devices like humidifiers and air purifiers. Our innovative products and solutions promote healthy living, elevating the lives of consumers every day. This business unit includes Braun, PUR , Honeywell , and Vicks brands, and this role may support one or more of these brands. Look around your home, and you'll find us everywhere, in your kitchen, living room, bedroom, and bathroom. We are already making your everyday lives better. We are powered by knowledgeable, enthusiastic, and forward-thinking people committed to developing a culture of inclusion. Whether you are just starting your career or in need of a challenge, we recognize, develop, and empower talent!

Requirements

Bachelor's degree in Business, Marketing, Finance, or a related field required; MBA preferred.
15+ years of progressive business leadership experience within consumer products, wellness, health, personal care, or related industries.
5-7+ years of experience as a General Manager or equivalent business leader with full P&L ownership of a $300M+ business, category, brand portfolio, or geographic region.
Demonstrated success driving revenue growth, profitability, market share gains, and brand equity.
Proven experience developing and executing strategic growth plans and translating strategy into commercial outcomes.
Experience leading and developing teams within complex, matrixed organizations.
Experience managing major retail and omnichannel customer relationships, including Amazon, Walmart, Target, or similar retailers preferred.
Understanding of FDA, CPSC, or other health and wellness regulatory requirements preferred.
Public company and global/international business experience preferred.
Authorized to work in the United States on a full-time basis

Nice To Haves

Responsibilities

Own the full North America Wellness P&L, including revenue, margin, cost management, and profitability performance.
Develop and execute annual operating plans aligned with strategic and financial objectives.
Drive sales forecasting accuracy and ensure accountability for delivering business commitments.
Allocate resources and investments across marketing, sales enablement, innovation, and promotional activities to maximize return on investment.
Make strategic trade-off decisions that balance growth investments, profitability, and long-term business objectives.
Partner with the International President to shape global Wellness portfolio strategy, brand architecture, and innovation priorities.
Translate global strategies into North America commercial priorities and execution plans.
Provide North America consumer, customer, and market insights to influence global business decisions.
Ensure consistent brand positioning and execution across the Wellness portfolio.
Lead North America commercial execution across key retail, e-commerce, and omnichannel customers, including Amazon, Walmart, Target, and other strategic partners.
Partner with Innovation leadership to drive brand growth, innovation planning, and successful product commercialization.
Monitor and evaluate market share, category performance, consumer trends, and brand health metrics.
Balance short-term business performance objectives with long-term brand equity and growth strategies.
Lead cross-functional collaboration across supply chain, operations, finance, customer service, sales, and marketing teams.
Drive continuous improvement initiatives that enhance efficiency, productivity, inventory management, and supply continuity.
Establish performance metrics, reporting processes, and accountability measures to drive execution and business results.
Lead, coach, and develop the VP Innovation, VP North America Marketing, and VP North America Sales while driving alignment across a broader matrixed organization.
Lead, coach, and develop a team of direct reports while supporting a broader matrixed organization.
Create a culture of accountability, collaboration, recognition, and high performance.
Recruit, develop, and retain top talent to strengthen organizational capability.
Model company values while demonstrating resourcefulness, agility, and a solutions-oriented mindset.