Full Line Sales

Cowin Equipment Company, Inc•Murfreesboro, TN
•Onsite

About The Position

The Full Line Sales position at Cowin Equipment is responsible for meeting or exceeding sales objectives within an assigned territory. This involves promoting, renting, and selling various types of construction machinery represented by Cowin, as well as specific equipment assigned to a territory or salesperson. Success in this role relies on professional sales techniques, a strong work ethic, and building customer relationships. A key performance indicator is PRODUCTION, and extra effort is expected from all co-workers to satisfy customer expectations and support the company's mission.

Requirements

  • Must maintain legal driving privileges.
  • Ability to walk and stand for long periods on uneven or muddy/sandy terrain.
  • Ability to lift approximately 70 lbs.
  • Understand and possess the ability to hook up to or unhook from a trailer and maneuver with a trailer.
  • Maintain a CDL license when required.

Nice To Haves

  • Extra effort is expected from all co-workers.
  • Support the overall mission of CEC and be prepared to help/support the company even when tasks are outside of normal activity or specific job description.
  • Perform necessary entertaining to maintain and develop customer relations.
  • Maximize percent of time in front of customers.
  • Use information technology to save time.
  • Maximize use of manufacturer representatives when available.
  • Self organization.
  • Plan each day, week, and month.
  • Plan each call.
  • Keep sales aids in mint condition.
  • Dress neatly.
  • Maintain a neat automobile.
  • Present professional image.
  • All administrative duties should be handled with a High Sense of Urgency.

Responsibilities

  • Meet and exceed sales quotas and rental quotas in assigned territory.
  • Promote and increase rentals through prospecting and concerted effort.
  • Make a minimum of 25 quality sales calls per week to existing or prospective customers.
  • Target accounts based on present and potential revenue/profit, cost to sell, and probability of success.
  • Increase market share on specific brands or products by communicating special programs, conducting demonstrations, preparing and organizing customer training, utilizing manufacturer support personnel, and collecting competitive and customer information.
  • Sell all assigned products, concentrating on those with the most profit potential and highest probability of success.
  • Prepare written presentations, reports, and price quotations.
  • Sell at company-approved transaction prices.
  • Follow up on delivery, availability, and extended warranties.
  • Maintain customer relations.
  • Manage accounts receivables, ensure finance documents are signed, and deliver necessary paperwork with a high sense of urgency.
  • Continually learn new product knowledge and improve selling skills.
  • Stay informed about competition, customer issues, market forces, and new opportunities, and communicate this information to management.
  • Attend and participate in sales meetings, seminars, and company functions.
  • Maintain customer profiles and files.
  • Submit daily planner/call reports, sales plans, forecasts, and expense reports in a timely manner.
  • Respond promptly to all company requests from various departments.
  • Analyze data and reports.
  • Comply with all company policies applicable to sales.
  • Develop positive relationships and coordinate activities with employees in sales, product support, admin, credit, warranty, and finance departments.
  • Communicate effectively and cooperate with fellow salespeople and management.

Benefits

  • Profit-sharing plan contributions
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