Fresh Produce Specialist

Brakes

About The Position

The Fresh Produce Specialist will support and grow fruit and vegetable sales across the South East of England. Working alongside sales teams, the role involves engaging with new and existing clients, understanding their needs, and providing tailored solutions using in-depth knowledge of the UK fruit and vegetable market. The specialist will contribute to business growth by meeting and exceeding sales targets, managing customer interactions through CRM systems, and attending internal trade shows. The role is based in Reading and offers a salary of £41,500, an attractive bonus scheme, and a company car or car allowance. Brakes describes itself as the UK’s largest foodservice supplier, with a workforce of 8,000. The company emphasizes an inclusive culture where colleagues are supported, valued, and given equal opportunities.

Requirements

Experience working with CRM systems.
Strong user of PowerPoint.
Exceptional presentation and communication skills.
Ability to work collaboratively.
Proactive approach to sales and customer relations.

Nice To Haves

Proven experience in fruit and vegetable sales.
Strong knowledge of the UK fruit and vegetable market.

Responsibilities

Work alongside sales teams to drive fruit and vegetable sales.
Engage with new and existing clients to understand their needs and offer tailored solutions.
Use knowledge of the UK fruit and vegetable market to advise and guide customers.
Meet and exceed sales targets, contributing to business growth.
Use CRM systems to manage customer interactions effectively.
Attend internal trade shows.
Demonstrate strong communication skills and commercial acumen.