Freelance Writers/Subject Matter Experts: Regional Commercial Banking

Skyword • Boston, MA

3d • Remote

About The Position

Skyword is seeking experienced freelance writers and subject matter experts for an ongoing, high-cadence retainer engagement focused on regional commercial banking and business finance. The role requires producing authoritative, technically precise content that communicates advanced concepts clearly, concisely, and conversationally. Writers will contribute to campaign strategy and planning, conduct in-depth interviews with financial and business leaders, and turn discussions and case studies into original, useful insights. Content should communicate a relationship-driven, whole-picture approach to banking and position financial institutions as trusted advisors.

The work includes creating long-form educational cornerstone guides of 2,500 or more words, structured for human readers and search and AI discovery. Writers will also inform and review derivative campaign assets such as thought leadership articles, self-assessments, sales enablement materials, webinar plans, email nurture sequences, and LinkedIn content. Materials are intended for sophisticated commercial audiences, including business owners, executives, finance professionals, developers, agricultural operators, and industrial business leaders.

Candidates should describe their commercial banking or business finance experience and provide at least three relevant examples of their work. The engagement is remote and freelance.

Requirements

• Demonstrated experience producing authoritative, technically precise content about regional commercial banking and business finance.
• Deep experience in commercial banking, corporate finance, or regional market dynamics, either through work in the financial sector or extensive writing about it.
• Ability to translate complex financial dynamics, cash flow strategies, and market conditions into useful business decisions for executives and business owners.
• Comfort working with economic insights, market research, and business data, including interviewing data analysts, risk officers, and treasury specialists.
• Understanding of how working capital management, corporate lending, treasury services, fraud prevention, and regional economic factors work together.
• Ability to address operational challenges for growing mid-market and small businesses, including customer concentration risk, cash flow resilience, capital acquisition, and succession planning.
• Ability to write for sophisticated audiences who expect substantive understanding of commercial finance.
• Briefly describe relevant commercial banking or business finance experience and provide at least three relevant pieces of example content.

Nice To Haves

• Familiarity with Midwestern regional banking.
• Deep vertical expertise in manufacturing, agriculture (including farming economics and multigenerational financing), commercial real estate, or construction.

Responsibilities

• Participate in strategy discussions and campaign roadmapping.
• Conduct in-depth interviews with executive leadership, commercial lenders, treasury management directors, data analysts, and local business leaders.
• Translate client discussions and case studies into content that surfaces original insights rather than generic talking points.
• Communicate a point of view on relationship-driven, whole-picture banking that contributes to the market conversation and establishes financial institutions as trusted advisors.
• Create long-form educational cornerstone guides of 2,500 or more words on topics such as financial clarity, cash flow resilience, relationship-based business lending, and succession planning.
• Review and shape campaign assets derived from long-form cornerstone content, including email nurture series, webinars, social posts, and sales enablement assets.
• Inform and review derivative educational and sales assets, including thought leadership articles, interactive self-assessments, relationship-manager one-pagers, webinar plans, and email nurture sequences.
• Develop channel-specific short-form content, primarily for LinkedIn, tailored to commercial decision-makers.

What This Job Offers

• Education Level: No Education Listed