Fractional Chief Revenue Officer (CRO) – USA

LearntasticArlington, TX
1dRemote

About The Position

Learntastic is a fast-growing, AI-driven learning platform focused on delivering professional training and certification programs across multiple high-demand categories. We are scaling aggressively through both organic and inorganic growth, including partnerships, acquisitions, and category expansion. We are looking for a Fractional CRO to build and scale our revenue engine in the US market. Role Overview This is a hands-on, execution-focused leadership role responsible for driving revenue across B2C, B2B, and bid-based (RFP/RFI) channels. The ideal candidate will bring deep experience in scaling revenue for e-learning, EdTech, or digital learning platforms in the US market, along with strong expertise in performance marketing, enterprise sales, partnerships, and bidding.

Requirements

  • 8–15+ years in revenue leadership as CRO
  • Strong experience in the US e-learning / EdTech market (preferred)
  • Proven track record of scaling revenue from $10M → $20M+
  • Experience with enterprise sales and RFP/bid processes
  • Deep understanding of performance marketing + partnerships + sales funnels
  • Comfortable working in a hands-on, fast-paced environment

Responsibilities

  • Revenue Strategy & Execution
  • Own and execute the end-to-end revenue strategy for the US market
  • Drive growth across B2C, B2B, and bid-based channels
  • Identify and unlock new revenue channels (affiliates, partnerships, marketplaces)
  • Performance Marketing & Funnel Optimization
  • Oversee paid acquisition (Google, Meta, Bing) and ROI optimization
  • Improve conversion rates across landing pages and checkout flows
  • Optimize CAC, LTV, and overall funnel performance
  • B2B Sales & Partnerships
  • Build and scale partnerships with: Training providers Staffing agencies Enterprise clients
  • Develop outbound and inbound sales strategies
  • Bids / RFP / Enterprise Contracts
  • Lead strategy and execution for RFPs, RFIs, and bid submissions
  • Identify and pursue opportunities across: Government contracts Enterprise training programs Institutional partnerships
  • Improve win rates through pricing, positioning, and proposal optimization
  • Product Monetization
  • Define pricing, bundling, and upsell strategies
  • Improve average order value (AOV) and retention
  • Launch subscription and enterprise pricing models
  • Analytics & Reporting
  • Establish revenue dashboards and KPIs
  • Track CAC, LTV, conversion rates, and channel performance
  • Use data to drive continuous optimization

Benefits

  • High-growth, execution-focused environment
  • Direct access to leadership and strategic decisions
  • Opportunity to build and own the US revenue engine
  • Exposure to B2C, B2B, and enterprise/government revenue streams
  • Significant upside through performance-based earnings
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