Founding Marketing Lead

Pace•New York City, NY

5d•Onsite

About The Position

Pace is an AI operations partner for the world's leading insurers. We combine the speed of AI agents with expert review by our insurance operations team to automate insurance tasks. Almost $400bn per year is spent on outsourcing in financial services outsourcing every year. We’re here to change that working side-by-side with some of the largest companies in the world. Role We’re looking for someone to drive product success by being the bridge between product development, sales, and customers. As a founding member of the team, you'll lead multiple marketing motions from 0 to 1 and beyond.

Requirements

3–5+ years of experience in brand or product marketing, ideally at a fast-moving startup or creative agency.
Exceptional communication skills and ability to work quickly, manage multiple projects, and adapt to changing priorities.
Strong collaboration skills - you love working closely with creative and technical partners.
A deep sense of ownership and pride in your work.

Nice To Haves

Experience in creating web, digital, print, motion, and presentation assets

Responsibilities

Market Research: Identifying target audiences, analyzing competitors, and understanding customer pain points.
Positioning & Messaging: Crafting our story, value proposition, and core messages for each product and feature.
GTM Strategy: Planning and executing launches for new products and features.
Sales Enablement: Creating tools (presentations, demos, case studies) to help sales teams sell effectively.
Content Creation: Developing blogs, videos, website copy, and other materials that highlight product benefits.
Cross-Functional Collaboration : Working closely with Product, Sales, Engineering, and Marketing teams.