Founding Marketer

MintMCP • San Francisco, CA

4d • Onsite

About The Position

MintMCP is seeking a Founding Marketer to own the company's growth strategy. This role involves turning inbound interest into measurable pipeline across self-serve and sales-assisted motions. The Founding Marketer will be responsible for positioning for a technical buyer, demand generation through various channels (SEO, AEO, paid, content), running a webinar series, experimenting with campaigns, building outbound efforts with the AE team, and managing the customer lifecycle from signup to pipeline. This role also requires owning key metrics such as channel performance, Customer Acquisition Cost (CAC), payback period, and forecasting. A unique aspect of this role is the orchestration of AI agents to perform research, enrichment, sequencing, follow-up, content drafting, and reporting, allowing one marketer to achieve the output of a traditional team. The ideal candidate is a senior growth marketer with the ability to set the message, identify high-leverage opportunities, instrument the funnel, and utilize agents for execution. The work involves analyzing the funnel, identifying bottlenecks, designing and implementing experiments, and interpreting data quickly. This position reports to the CEO and collaborates with the GTM team, and is an in-person role in the San Francisco Bay Area.

Requirements

• Built a growth marketing function from zero.
• Turned messy demand into measurable pipeline at an early-stage B2B company, ideally dev-tools, infra, or security, and can point to the number.
• Real positioning and messaging instincts for a technical buyer.
• Ability to hold a conversation with engineers, security leaders, and AI leaders, and turn it into content and campaigns that land.
• Run demand across multiple channels, some mix of SEO, AEO, paid, lifecycle, and content, and know how to pick the next lever.
• Run both a self-serve PLG motion and a sales-assist motion into a buying committee.
• Fluent in attribution and funnel analytics, and can model CAC, payback, and a forecast.
• Deeply AI-native and already use agents to multiply yourself.
• Built or directed agentic workflows, not just used AI tools.
• Excited to run a fleet of agents as your team instead of hiring one.
• Thrive before the playbook exists: decide what matters, ship within hours, measure what happened, and change direction without a mature org around you.
• Work in person in the San Francisco Bay Area.

Nice To Haves

• Stood up outbound that worked, partnering closely with AEs on targeting, messaging, and sequencing.
• Experience taking a product upmarket, or repositioning and repricing one.
• Built this once already at an AI-native company.
• Field marketing or events experience.

Responsibilities

• Own how MintMCP grows.
• Turn heavy inbound into measurable, repeatable pipeline across self-serve and sales-assisted motions.
• Own positioning for a technical buyer and demand gen across SEO, AEO, paid, and content.
• Run a webinar series and a steady stream of campaign experiments.
• Build outbound from the ground up with the AE team.
• Own the lifecycle that turns signups, trials, and security reviews into pipeline.
• Own the numbers: how every channel performs, CAC, payback, and a forecast the team can plan against.
• Orchestrate a fleet of agents to do research, enrichment, sequencing, follow-up, content drafts, and reporting.
• Look at a messy funnel, find the bottleneck, design the experiment, ship it the same day, and read the data the next morning.
• Work across the GTM team.

Benefits

• Competitive compensation and meaningful equity.
• The room to define how a fast-growing infrastructure company goes to market, and to build the first AI-native growth engine from scratch.
• Direct access to the CEO, customers, and product direction.
• Health benefits, on a team that puts family and health first.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed