Foster Parent Recruitment & Community Engagement Specialist

Extra Special Parents, Inc.•Roanoke, TX
•$20 - $25•Hybrid

About The Position

The Foster Parent Recruitment & Community Engagement Specialist is the primary driver of Extra Special Parents’ foster parent recruitment efforts in the Roanoke, Virginia region. The role designs and executes targeted, data-informed marketing strategies to raise local awareness of the need for foster families and convert interested community members into licensed foster parents. Extra Special Parents supports Virginia’s foster children and families. Since its founding in 2006, the organization has developed a network of more than 150 licensed active foster and adoptive families.

Requirements

  • Bachelor’s degree in marketing, communications, or a related field.
  • At least 2 years of experience in marketing, recruitment, community outreach, public relations, or a related field.
  • Exceptional written and verbal communication skills, including the ability to speak passionately and empathetically about the organization’s mission.
  • Ability to build and maintain effective working relationships with diverse community groups and individuals.
  • Current understanding of the Roanoke, Virginia community landscape, organizations, and communication networks.
  • Strong commitment to the well-being of children and families in the foster care system.
  • Proficiency with CRM software, Microsoft Office Suite, and social media platforms.
  • Valid driver’s license and reliable transportation for travel throughout the Roanoke area.
  • Availability to work evenings and weekends for community events.
  • Ability to complete pre-service and annual in-service CPR and all other training required by licensing standards, company policies and procedures, and locality.

Nice To Haves

  • Experience in a non-profit or human services environment.
  • Experience with a foster care or adoption agency.
  • Familiarity with the foster parent licensing process in Virginia.

Responsibilities

  • Develop, implement, and track targeted marketing campaigns.
  • Identify, cultivate, and maintain relationships with key community stakeholders to establish reliable recruitment channels.
  • Plan, organize, and host recruitment events, including informational sessions, community fairs, and speaking engagements.
  • Work with ESP resources to develop and maintain recruitment materials tailored to the Roanoke community.
  • Track key performance indicators and assess the effectiveness and return on investment of marketing channels and events.
  • Provide regular reports and actionable insights to leadership.
  • Adjust recruitment strategies based on data and the specific needs of children currently in care.
  • Perform other duties as assigned.

Benefits

  • Hybrid work schedule
  • Use of company vehicles or mileage reimbursement
  • 401(k) plan with employer match
  • Employee referral program
  • Employee assistance program
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