Foodservice Regional Sales Manager, South Texas & Louisiana

General Mills•Houston, TX

8d•Hybrid

About The Position

As a Region Manager (RM) within North America Foodservice (NAF), you will lead, coach, and develop a team of eight sales professionals with a clear focus on driving growth and exceeding sales targets. In this role, you will be responsible for building and executing a regional strategy that aligns with our Zone, National, and Segment goals. You will partner closely with your team to cultivate strong customer relationships, sell across our broad product portfolio, and deliver value-driven solutions in the marketplace. In this geography, you will manage a team that handles national distributors (Sysco, USF, PFS, and GFS) as well as management of the largest independent distributor (Labatt ) along with 7 of the Top 10 school Districts in Texas. This established region is well-positioned for steady, sustainable growth. To maximize performance, we are seeking a leader who can effectively manage a go-to-market strategy, set clear team expectations, and navigate evolving market dynamics—ultimately positioning General Mills for continued success across all Foodservice channels. The Region Manager role may be the role for you if: You’re passionate about developing talent, collaborating with peers, and leading a team to deliver strong, strategic sales execution. You’re flexible and agile, constantly seeking ways to challenge the status quo and elevate performance. You have a competitive spirit and a passion for winning—while keeping things fun and energizing for your team. You consistently demonstrate strong leadership behaviors: driving ownership, accountability, and productive discourse to lift both individual and team results.

Requirements

Bachelor’s degree
5 years of experience with distributor and operator ownership in the Foodservice Distribution landscape
Strong Communication skills and ability to translate strategy into execution
Innovation & Strategy – Ability to innovate and activate plans to balance short-term commitments and long-term growth
Problem Solving & Analytics – Trend recognition, action plan development, and execution
Proven Influential leadership – Organizational and cross-functional influence
Multi-channel growth outlook and balanced approach to win across the portfolio
Ability to travel regularly (e.g., up to 30% of the time) within the assigned Texiana Region (South Texas & Louisiana)
Applicants for this position must be currently authorized to work in the US on a full-time basis. General Mills will not sponsor applicants for this position for work visas.

Nice To Haves

Influence & negotiation skills (internal and external)
Track record of achieving results and taking initiative beyond the defined scope of previous roles

Responsibilities

Drive mid-single-digit volume growth by creating and executing a long-term strategic vision for your Region.
Leverage Salesforce as a tool to coach, set clear expectations, and drive accountability with all team members.
Continuously evaluate your Region’s strategy and execution, pivoting when necessary.
Actively problem-solve to unlock growth opportunities and remove barriers to team success.
Serve as a liaison between your field team and cross-functional/headquarters partners to secure needed resources and solutions.
Partner on ad hoc project work to help shape Zone and National go-to-market strategies.
Coach, train, support, and provide direct, timely feedback to team members through participation in customer meetings and events.
Inspire and unleash the potential of your team to achieve the organization’s goals via the purposeful execution of coordinated strategic sales plans.
Build and lead an empowered, high-performing team grounded in a growth mindset—fostering a culture of inclusiveness, accountability, and passion by leading through example.