Fitness Sales Manager

Gold's Gym•Cornelius, NC

About The Position

The Fitness Sales Manager is a performance-based leadership role responsible for leading a personal training team and growing the training department. The manager drives sales, revenue, and member conversion while coaching and developing trainers, establishing systems that support sustained growth, and maintaining a visible presence on the gym floor. Success is measured through sales growth, staff development, and client satisfaction. The role combines hands-on member engagement, team leadership, sales, and department operations.

Requirements

  • Current CPR/AED certification.
  • At least 2 years of personal training experience.
  • At least 1 year of supervisory or management experience in fitness or sales.
  • A proven record of meeting or exceeding sales goals.
  • Strong understanding of fitness programming, member engagement, and business operations.
  • Professional appearance, leadership presence, and effective communication skills.
  • Ability to demonstrate exercises and be physically active on the gym floor.

Nice To Haves

  • A nationally recognized Personal Training Certification, such as NASM, ACSM, ACE, ISSA, NSCA, or NPTI, is preferred.

Responsibilities

  • Lead, mentor, and manage the Personal Training team.
  • Drive personal training sales, revenue, and member conversion.
  • Conduct fitness assessments, onboarding sessions, and sales presentations.
  • Hire, onboard, and develop high-performing trainers.
  • Manage schedules, session bookings, and department operations.
  • Track team performance metrics, including sales, session volume, retention, and engagement.
  • Foster a culture of professionalism, accountability, and continuous education.
  • Collaborate with leadership to plan and execute major club events and initiatives.
  • Maintain a strong presence on the gym floor to build member relationships and visibility.
  • Coach and develop personal trainers and lead by example on the floor and in business meetings.

Benefits

  • Discounts on certifications.
  • Commission and bonus structure.
  • Free Gold's Gym membership to company locations.
  • 20% employee discount on clothing and products.
  • Medical benefits.
  • 401(k).
  • Seven paid holidays and vacation pay.
  • Growth opportunities across the expanding Gold's Gym network.
  • Mentorship and career growth opportunities.
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