Finance Manager

Expedia•Seattle, WA

3d•$110,500 - $155,000

About The Position

Expedia Group's Growth Marketing Finance team is seeking a Finance Manager to serve as the finance business partner for its Brand Awareness portfolio. The role supports financial planning and analysis across Brand Media, Demand Generation, Sponsorships, Global Communications, PR, Influencer/Creator, Creative production, and media agency economics. It connects financial governance and commercial insight across complex, multi-channel marketing investments. The Finance Manager owns annual planning, quarterly outlooks, monthly close, forecasting, accruals, and spend reporting. The position partners with teams including brand, creative, communications, agencies, Accounting, Procurement, and Accounts Payable; supports sponsorship and media investment decisions; governs working and non-working spend classifications; and provides executive-ready reporting and scenario analysis. The role also develops integrated campaign financial support and informs investment decisions using brand measurement, reach, awareness, campaign effectiveness, and brand-health indicators.

Requirements

Advanced analytical, modeling, and forecasting skills.
Advanced Excel skills.
Experience in brand, media, or marketing finance.
Ability to manage complexity across multiple channels, stakeholders, and cost categories while maintaining accuracy and commercial perspective.
Strong communication skills and the ability to translate financial complexity into clear recommendations for creative, communications, and brand audiences.
Intellectual curiosity and an ownership mindset, with the ability to build and improve processes.
Comfort working with ambiguity, evolving budget definitions, and classification frameworks in a dynamic, fast-paced environment.
Bachelor of Arts degree required.
At least 5 years of relevant finance experience with increasing levels of responsibility, including at least 2 years in a marketing or media finance role.

Nice To Haves

SQL experience.
Familiarity with working-versus-non-working budget frameworks.
MBA.

Responsibilities

Own annual planning, quarterly outlooks, and monthly close across Brand Media, Demand Generation, Sponsorships, Global Communications, PR, Influencer/Creator, and Creative production.
Maintain brand-, market-, and channel-level spend views by working and non-working category, ensuring accurate financial loading and reconciliation to central finance targets.
Analyze actual results against plan and forecast, translating variance drivers into clear narratives for channel leaders and senior finance stakeholders.
Manage close and accrual processes, including Brand Media reclasses, accrual submissions, PO-versus-AP cutoff alignment, and agency and vendor invoice timing.
Partner with Accounting, Procurement, and AP teams to apply financial controls consistently across spend categories.
Serve as finance business partner for Brand Media and Sponsorships, supporting investment cases, deal structures, rights fee evaluation, payment scheduling, and forecast pacing for major partnerships.
Govern working-versus-non-working classification for sponsorship elements, including media, activation, IP/rights, and production, and resolve classification ambiguities across brands and markets.
Partner with the OMD media agency team on SOW governance, agency fee reconciliation, committed-spend tracking, procurement alignment, and scope-change evaluation.
Support contract, CARF, PO, and invoice approvals for media and sponsorship commitments, confirming budget availability and compliance with financial governance standards.
Support Demand Generation budget ownership, including working-media forecasts, transfers, incremental approvals, and unallocated budget management across brands.
Own the non-working budget view across Global Communications, PR, Creative, Research, Sponsorships, and influencer/creator support costs; maintain baseline, reduction, and uncommitted-initiative scenarios for leadership.
Govern influencer and creator finance across working spend and non-working costs, ensuring clear classification and accurate forecasting.
Partner with Global Comms, PR, and organic social teams on budget governance, accruals, and spend pacing for communications activations, media relations, and PR-adjacent campaigns.
Manage Creative production finance, including agency fees, OOH production, and campaign development costs, and support purchase approvals and requisitions for creative vendor and agency spend.
Build and maintain executive-ready reporting on Brand Awareness budgets, forecasts, commitments, risks, and trade-offs across brands, channels, and cost types.
Develop integrated campaign financial support from investment case through post-campaign readout, covering media, sponsorships, PR, organic, influencer, and creative components.
Provide finance guidance on the evolution of the working-versus-non-working spend framework, particularly for influencer, creator, and Global Comms classifications.
Challenge investment choices using brand measurement frameworks, reach and awareness metrics, campaign effectiveness data, and brand-health indicators, not only short-term ROAS.
Support senior leadership decisions on sponsorship investments, reallocations, budget trade-offs, and scenario planning with clear, timely financial context.