Field Marketing Trainer

Expo Home Improvement • Farmers Branch, TX

15h • Onsite

About The Position

Expo Home Improvement is seeking a high-impact Field Marketing Trainer to elevate the performance of our face-to-face promoter teams across Texas. This is a traveling role, you'll move market to market (DFW, Houston, Austin, San Antonio, and beyond), embedding directly with in-store and event teams to coach, train, and raise the bar. You've been in the trenches yourself: a proven top producer who knows what it takes to generate leads at a Walmart kiosk or a home show and can teach others to do the same.

Requirements

• 3+ years of direct face-to-face marketing experience in home improvement, home services, or a comparable high-volume consumer product industry
• Documented track record as a top producer, you've consistently ranked among the best in demo sets, appointments, or lead generation
• Prior experience training, mentoring, or leading other F2F marketers (team lead, assistant manager, or formal training role)
• Deep understanding of retail kiosk environments, home shows, and community events as lead generation channels
• Strong interpersonal and communication skills — you can read a crowd, adapt your style, and connect with all personality types
• Ability to travel extensively within Texas with a flexible schedule including weekends (prime in-store and event days)
• Self-motivated, organized, and comfortable operating with autonomy across multiple markets
• Coachable mindset you lead by example and earn respect through performance, not just title

Responsibilities

• Travel between Expo's Texas markets on a rotating schedule to deliver hands-on training for in-store promoters and event marketing staff
• Conduct live demonstrations at retail locations and events, modeling best-in-class pitch techniques and lead generation approaches
• Onboard new promoters and accelerate their ramp-up by working side-by-side in the field
• Identify underperforming team members and locations; develop targeted coaching plans to improve results
• Partner with Field Marketing Managers in each market to align training with local goals and schedules
• Deliver structured training sessions covering product knowledge, objection handling, conversation openers, and appointment-setting
• Track individual and team progress against KPIs (demos set, conversion rates, cost per lead); report findings to leadership
• Develop and update training materials, playbooks, and scripts as the business evolves
• Serve as a culture carrier, reinforcing Expo's standards, energy, and professionalism in every market you visit

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees