Field Marketing Specialist 2

Sodexo•Ewing Township, NJ

1d•$70,975 - $91,850•Onsite

About The Position

Sodexo's Campus Segment is seeking a Field Marketing Specialist 2 for The College of New Jersey (TCNJ) located in Ewing, NJ. The Field Marketing Specialist will lead sales growth, drive profitability, and elevate the dining program through innovative marketing strategies. This role manages all on-campus dining marketing initiatives across eight restaurant locations and serves as a key partner to Sodexo leadership and campus stakeholders. With a mix of digital marketing, data analysis, creative campaigns, and hands-on student engagement, this role is an excellent stepping stone for a strong leader looking for high-impact career growth within Sodexo.

Requirements

Strong marketing foundation with the ability to connect strategy to measurable profitability and business growth.
Demonstrated experience in digital marketing, including social media management, content creation, and basic web updates.
Solid analytical skills, with the ability to interpret data and turn insights into actionable marketing decisions.
Exceptional creativity, innovation, and enthusiasm for campus engagement.
Ability to multi-task across fast-paced, diverse marketing initiatives.
Strong communication skills and comfort working with clients, campus leaders, and cross-functional teams.
Organized, detail-oriented, and motivated by producing high-quality work.
Associate's degree or equivalent experience
2 years of functional experience

Nice To Haves

Experience managing or mentoring employees or student workers is preferred.

Responsibilities

Develop and execute strategic marketing plans to drive sales, enhance customer experience, and strengthen brand presence across campus dining locations.
Lead advertising efforts across multiple channels, including social media campaigns, website updates and digital content, and on-campus signage and printed promotional materials.
Conduct data analysis to identify trends, measure campaign effectiveness, and support operational decisions.
Collaborate regularly with Sodexo managers, campus clients, the District Manager, and the Vice President to maintain strong partnerships and support business goals.
Manage and mentor the Marketing Assistant, ensuring effective workflow, creativity, and alignment with marketing priorities.
Recruit, train, and supervise 8–10 student workers; assign tasks such as surveying, table touches, tabling activities, and event support.
Lead on-campus events, promotional activations, and partnerships that boost dining engagement and student satisfaction.
Maintain consistent communication with stakeholders and ensure all marketing initiatives reflect Sodexo and TCNJ standards.