Field Marketing Specialist

Feeser's Food Distributors•Harrisburg, PA

3d•$50,000 - $70,000•Hybrid

About The Position

Feeser's is a 125-year-old, family-owned foodservice distributor seeking a hands-on field marketer to plan and execute events, sponsorships, and trade shows aimed at growing B2B sales. This role involves representing Feeser's at various events, acting as a liaison between Marketing, Sales, Purchasing, and vendor partners, and managing event-driven social content.

Requirements

2+ years in field marketing, event marketing, or marketing coordination, or equivalent event or hospitality experience.
Experience planning and managing events, trade shows, or customer engagement programs.
Strong organization, project management, and follow-through skills.
Comfort creating social content (photo, short-form video) in live settings.
Working knowledge of Instagram, Facebook, and LinkedIn.
Ability to travel regularly within Pennsylvania and occasionally within the Mid-Atlantic.
Availability for occasional evening or weekend events.

Nice To Haves

Experience managing events with 300+ attendees.
Experience with lead tracking, CRM, or sales enablement.
B2B experience.

Responsibilities

Lead the annual Feeser's Expo, including promotions, seminars, registration, signage, and the VIP reception.
Maintain the marketing event calendar, ensuring deadlines, materials, and logistics are managed.
Manage event assets such as swag, signage, backdrops, and displays, including inventory and restocking.
Plan all Sales Meetings with the Director of Sales, including print materials and recap content.
Support vendor events and activations with Purchasing.
Staff regional conferences and trade shows, handling booth setup, customer engagement, and on-site coordination.
Manage sponsorship relationships, track fulfillment, and identify renewal and growth opportunities.
Represent Feeser's at community events, sponsored activities, and local organizations.
Research and recommend high-impact regional events, sponsorships, and trade opportunities.
Source and manage promotional items and apparel, and develop new promotional ideas.
Plan, capture, and post event content (photos, video, stories, reels, customer-generated content).
Collaborate with Marketing and the digital agency to extend event impact in real time.
Engage attendees, generate and qualify leads, and set up tracking for Sales follow-up.
Report on event, sponsorship, and activation results.
Source and place vendor products in seasonal publications and assist with proofreading and distribution.
Support the quarterly vendor magazine and monthly digital rebates and offers publication.
Track and document vendor rebate programs, work with partners, and communicate opportunities to Sales.