Field Marketing Manager

Haast • New York, NY

15h • Hybrid

About The Position

Build the AI platform that's rewriting a $50B industry. We're hiring a Field Marketing Manager to execute and run our US field marketing programs. This is a hands-on role focused on pipeline generation and sales support, working closely with our US sales team to deliver events, campaigns, and account-based programs that drive measurable impact.

About Haast
We aren't just experimenting with AI. We're shipping one of the first enterprise-grade LLM platforms delivering mission-critical value to compliance and legal teams today.
Delivering 80% faster compliance reviews and 4x productivity gains.
Think Canva for design. Atlassian for projects. Haast for compliance.
With a $12M Series A behind us, led by Peak XV Partners with backing from DST Global and Airtree, we're focused on what's next: global expansion.

Why this role exists
Compliance is a $50B global opportunity, and we are rewriting how it's managed.
Your mission: execute US field marketing programs that directly drive pipeline and support our sales team. This isn't campaign management, it's hands-on, on-the-ground marketing that moves deals forward.

Requirements

• Proven experience in field marketing, regional marketing, or demand generation, ideally in a B2B SaaS or high-growth startup environment.
• Ability to execute programs independently from brief to delivery
• Strong experience supporting sales and working closely with AEs and SDRs
• Hands-on experience running events and conferences
• Comfortable managing agencies, vendors, and freelancers
• Organised, detail-oriented, and able to juggle multiple programs simultaneously
• Data-literate; you track pipeline and campaign performance, not just vanity metrics
• Willingness to travel within the US (reasonable frequency)

Nice To Haves

• Experience marketing to enterprise or regulated industries
• Familiarity with HubSpot or similar CRMs

Responsibilities

• Work day-to-day with US AEs to align on priorities, coordinate campaign execution, ensure timely sales enablement, and handover leads that are genuinely ready to engage.
• Track program performance and report on pipeline impact.
• Own the end-to-end execution of US-based conferences, field events, and hosted activations.
• Attend events in person; booth support, sales coordination, relationship building, and own the full funnel from pre-event promotion through post-event follow-up.
• Execute ABM campaigns for priority US accounts; 1:few and 1:many programs including events, paid campaigns, and targeted content.
• Manage and execute US-focused paid campaigns.
• Create and adapt US-specific content and assets including case studies, event collateral and presentations, and sales enablement materials.

Benefits

• Competitive base
• PTO
• 401k
• Comprehensive health cover
• Equity & Upside
• Build our US field marketing strategy from the ground up. Learn more in 12 months than most roles offer in three years
• No two weeks will be the same; you own your programs. You take a brief and run with it. No endless approval chains.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed