Field Marketing Manager

KOWA PHARMACEUTICALS•Torrance, CA

6d•$60,000 - $80,000•Hybrid

About The Position

Syncron is seeking passionate Field Marketing Managers (FMMs) who can inspire and guide front-line brand ambassadors in introducing a new functional beverage brand. As a Team Manager, you will be responsible for coaching, motivating, and serving as a role model for your team. Your role will involve connecting with consumers, sparking curiosity, and delivering the product at key moments across various locations such as college campuses, gyms, and live events. You will set the tone for your team, bringing energy, personality, and fun while demonstrating how Syncron helps individuals 'Push Past Possible'.

Requirements

HS Diploma required; Associate’s or bachelor’s degree preferred
3-5+ years experience displaying dynamic leadership skills to manage and motivate marketing teams
Project management skills to executive complex marketing initiatives on time and within budget
Analytical skills to measure campaign performance and make data-driven decisions
Strong understanding of marketing principles and campaign management
Excellent communication, interpersonal skills and ability to proactively to collaborate with cross-functional teams
Excellent verbal and written communication skills, including presentation and training ability
Must be proficient in Microsoft Excel and PowerPoint
Must live within the defined geography for the region
Valid driver’s license and acceptable driving record
Must be at least 21 years of age

Responsibilities

Identify and translate consumer insights and trends to build strategies that ensure continued brand differentiation and short and long term consumer impact via field marketing platforms.
Recruit, on-board, coach and lead a high-performing team of Brand Ambassadors to drive trial, increase brand awareness, and build brand loyalty that translates into sales.
Plan, budget, execute, and measure the effectiveness of field marketing initiatives across channels including community events, collegiate programs, retail activations, and trade shows.
Proactively create and implement local &/or regional field marketing campaigns aligned with overall marketing strategies and regional sales objectives.
Strategically plan and leverage marketing resources across the full marketing mix including: Digital/Social Media, Collegiate Marketing, Events, Local Influencers, and Sampling/Seeding programs.
Develop and maintain cohesive partnerships with the sales organization to meet sales and brand objectives, ensure efficiency in sales and marketing integration, and maximize the brand’s impact on the consumer.
Develop and manage field marketing budgets, allocating funds effectively across different local market campaigns, initiatives and marketing mix.
Track and analyze key performance indicators (KPIs) of field marketing campaigns, including lead generation, customer engagement, and ROI, to inform future strategies. Manage budget, expenses, and administrative responsibilities for the role and direct reports. Develop and distribute regular (weekly, monthly, quarterly) field marketing reports as needed, while overseeing sampling and collegiate marketing updates.
Understand local market dynamics, customer demographics, and competitor landscape to proactively tailor marketing strategies accordingly.
Establish and maintain strong relationships with key stakeholders including retailers, distributors, and community partners to facilitate execution of successful field marketing initiatives.
Other duties as assigned

Benefits

health
dental
vision
critical illness
accident
voluntary life
other insurances
short term disability
long term disability
employee life insurance policy
401K plan following 90 days of employment to include a company match
monthly accrued Paid Time Off
leadership approved holidays
company car following completion of training (for eligible Field Marketing Managers)