Field Marketing Manager - Americas

SimilarwebNew York, NY
$110,000 - $135,000Hybrid

About The Position

At Similarweb, we are revolutionizing the way businesses interact with the digital world by revealing to them everything that happens online. We're looking for a Field Marketing Manager to support our LLM and OEM Partnerships team, one of the most strategically important and fastest-growing areas of our business. AI is transforming entire industries, and the data that powers it has to come from somewhere. Similarweb is one of those sources, and demand for what we provide to the world's leading AI companies is growing fast. This role exists to build the marketing engine that gets us in front of the right people, at the right companies, at the right time. This role comes with real ownership and few constraints - if you have an idea, you can run with it. This role is based in New York with regular travel to San Francisco, where much of the AI and data ecosystem lives, and building presence there is a core part of the job.

Requirements

  • 4+ years of experience in field marketing or partnerships marketing in a B2B environment
  • A track record of running events and programs end-to-end with complete ownership, the venue, the vendor, the internal approvals, the client-facing materials, and the follow-through
  • Experience managing budgets, vendors, and multiple workstreams simultaneously without losing track of the details
  • Strong relationship-building skills, both internally with fast-moving teams and externally with senior stakeholders at major tech companies
  • A proactive communication style - with their manager, with sales, with vendors
  • Curiosity and enthusiasm for the AI and data space - prior experience not required, but a hunger to learn is a must
  • Comfort with regular travel to San Francisco and to events and activations as needed
  • A self-starter mentality, someone who thrives with ownership and few constraints
  • Someone who brings creative energy to every touchpoint and is always looking for new ways to bring the brand to life

Responsibilities

  • Build and execute multi-channel marketing programs: digital, direct, and in-person - that get us in front of new buyers and nurture existing relationships at our highest-priority target accounts across tech companies
  • Own conference sponsorships and speaking opportunities end-to-end - strategy, logistics, on-site execution, and ROI measurement, with a focus on establishing Similarweb as a recognized name in the AI and data space
  • Plan and execute owned and co-hosted events, from intimate executive dinners to flagship activations
  • Run executive entertainment and on-site engagement programs with senior stakeholders at major tech companies
  • Support the buildout of a dedicated microsite, content calendar, and social presence for our AI and data partnerships business - including case studies, whitepapers, press releases, and blog content
  • Influence how Similarweb shows up in the AI and data ecosystem - from branding and messaging to in-person activations
  • Collaborate daily with the sales team to identify new opportunities, support active accounts, and keep marketing aligned with pipeline goals
  • Bring new ideas to the table and own them from first concept through final execution

Benefits

  • medical, dental and vision insurance
  • 401K plan
  • potential equity
  • employee stock purchase plan
  • paid sick and parental leave
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