🤝 Field Marketing Manager 🤝

Alex•San Francisco, CA

28d

About The Position

Alex is one of the fastest growing startups to come out of its YC batch with strong traction. We’re generating revenue and well-funded by some of the best investors in the Valley with years of runway. Alex is building the future of hiring. Alex is an AI recruiter that conducts job interviews in real-time. Companies use Alex to get the best hiring signal on their applicant pool and hire in a fraction of the time. Our AI recruiter has a live conversation over a video/phone call with each of your candidates based on the interview questions you choose or that are recommended based on the job description. During the interview, our AI asks personalized follow-up questions in real-time based on the candidate's responses. Our AI recruiter can be customized to your roles in minutes and has already conducted thousands of interviews across engineering, IT, retail, hospitality, and more. This isn't your typical field marketing job. We're not looking for someone to manage existing event programs or execute someone else's playbook. We're looking for someone to build our entire field marketing engine from scratch —to own conferences, events, webinars, and in-person strategy that drives real pipeline. You'll be the person who decides which events to prioritize, executes flawlessly, and makes every dollar count. If you're the kind of person who needs detailed event runbooks, unlimited budgets, or a team of agencies to handle logistics—this role is not for you. If you're a scrappy operator who can spot high-ROI opportunities, execute with precision, and build something meaningful from zero-to-one, you're going to love it here.

Requirements

2-4 years of field marketing, event marketing, or similar experience, ideally at a B2B startup.
Hands-on experience building field marketing programs from scratch or with minimal resources.
Strong commercial judgment to evaluate event ROI and prioritize high-impact opportunities.
Exceptional organizational and project management skills—you can juggle multiple events simultaneously.
Comfort working independently and solving problems without detailed direction.
Basic content creation skills (copywriting, basic design) to create compelling event materials.
Willingness to travel 25-30% for events and on-site activations.

Nice To Haves

Experience in HR tech, recruiting, or talent acquisition.

Responsibilities

Work directly with founders and sales leadership to build our field marketing strategy from the ground up.
Identify and prioritize conferences, trade shows, and events that align with our target customers in hiring and HR.
Own end-to-end event execution—from booth design and logistics to lead capture and follow-up.
Build and manage relationships with event organizers, sponsors, and strategic partners.
Create compelling event content—one-pagers, presentations, demos, and booth materials that showcase our AI recruiting technology.
Track and analyze event ROI obsessively—what drives real pipeline, what's just vanity metrics.
Represent Alex professionally at events, conducting demos and having strategic conversations with prospects.
Collaborate closely with Sales to ensure seamless handoff of qualified leads from events.
Experiment with new field marketing tactics beyond traditional conferences—think creative activations, customer panels, or strategic partnerships.