F&B Marketing Coordinator - Bossier City

Live! Casino & Hotel Louisiana • Bossier City, LA

7d • Onsite

About The Position

The F&B Marketing Coordinator will be an integral part of the team with maintaining website and social media sites while helping to increase social engagement for the food and beverage outlets.

Requirements

• High School Graduate with previous experience in a similar marketing role
• 1-2 years of previous marketing experience (preferred)
• You will be exposed to an alcohol and smoking environment and must be able to work in such an environment.
• Must have the ability to secure and maintain licensure as required by Louisiana Gaming Control Board or any other applicable regulatory entity as may be required to perform assigned duties, or as required by Live’s operating standards.

Nice To Haves

• Confident and outgoing personality
• Excellent attention to detail.
• Well organized and self-motivated
• Excellent command of written English with copy accuracy.
• Ability to work effectively under pressure and to tight deadlines.

Responsibilities

• Maintain and update website (events, photos, hours of operation, contests, etc.)
• Maintain, update and monitor social networking sites and content plans (Facebook, Twitter, Instagram, Pinterest, YouTube).
• Assist in brainstorming and creating new social media campaigns to help increase social engagement.
• Help assist in the re-launch of Snapchat, assisting with creating a content plan
• Generate weekly recaps depicting success of social networking sites and website through data insights and Google analytics.
• Track and report weekly social media statistics (Facebook, Twitter, Instagram, Pinterest, YouTube, etc.)
• Create and manage all enter to win forms and contests for upcoming promotions in effort to grow our database
• Learn and assist with Marketing Plans for larger events
• Update internal marketing & events calendar
• Create monthly event calendars to be released to the public via social networking sites and e-blasts.
• Organize photo gallery for use on website and social media, as well as for department use.
• Posting of major events on local/regional event and blog sites; contacting mom blogs for monthly family events.
• Upload and organize database, assisting in e-mail campaigns to specific lists.
• Learn and assist in writing press releases and media advisories.
• Proof and edit press releases, media advisories, collateral, and e-mail campaigns.
• Understand the PCF and Job Request process for collateral (flier, poster, menu, LED, etc.) and assist in the process from creation through approval.
• Aid in the creation of content and graphics for weekly e-blast(s).
• Generate recaps of all major events including event synopsis, event photos, promotion of event, etc.
• Assist with the implementation and launch of reward program.
• Assist at venue wide events, game watch parties and family events as requested.
• Attend weekly staff, marketing and event meetings as requested.
• Provide input on all aspects of marketing and assist in the creation and development of new events and promotional/marketing materials.
• Recognize and understand the components of sponsorship, public relations, sales, and operations as well as its importance in our industry.
• Respond to online reviews and escalate as necessary.
• Other objectives and projects as required.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED