Expert, Account Marketing Sportswear Specialty, NA

Nike • Beaverton, OR

8d

About The Position

Nike is seeking a strategic, consumer-focused Account Marketing Expert to shape and execute integrated marketing strategies across its City Specialty portfolio: Snipes, Shoe Palace, DTLR, and WSS. The role connects Nike brand priorities with partner business objectives and turns consumer insights into compelling stories across physical and digital retail environments. The successful candidate is culturally fluent, interested in emerging streetwear trends and community engagement, and able to combine marketing expertise, relationship management, and cross-functional leadership while balancing strategic planning with execution.

The role is part of the Nike North America marketing organization and reports to the Director, Sportswear Specialty Account Marketing. It works closely with City Specialty Marketing and Leadership teams and partners across NA Brand, Commercial, City and Regional, Sports and Entertainment, Retail Brand, Creative, Operations, agencies, and cultural partners. Nike offers interview accommodations, including screen readers, sign language interpreters, accessible interview locations, closed captioning, and other reasonable modifications upon request.

Requirements

• 6–8+ years of experience in brand marketing, account marketing, retail marketing, integrated marketing, or marketplace marketing.
• Bachelor’s degree in Marketing or a related field; suitable combinations of education, experience, and training are accepted.
• Passion for sport, style, and culture and their role in shaping consumer behavior.
• Experience developing and executing multichannel marketing plans.
• Strong understanding of physical and digital ecosystems.
• Demonstrated ability to influence cross-functional teams and stakeholders.
• Excellent communication, presentation, and project management skills.
• Experience managing multiple priorities in a fast-paced environment.
• Understanding of wholesale and marketplace business models.
• Creativity and curiosity to develop bold, insight-led ideas and listen and learn from consumers.
• Business acumen and results orientation, including finding effective ways to stand out in multibrand partner environments.
• Team leadership skills, including building trust and confidence and forming authentic consumer connections with input from functional and community experts.
• Expert communication skills to inspire and lead people with diverse personalities and communication styles, internally and externally.
• Marketing expertise in leading integrated marketing that targets specific consumers through impactful levers across account ecosystems.

Responsibilities

• Develop and lead seasonal and annual marketing strategies aligned with Nike and retailer priorities.
• Create and execute omnichannel marketing plans across retail, digital, social, communications, sports marketing, and cultural platforms.
• Develop deep relationships with City Specialty retailer marketing teams.
• Lead cross-functional integration across Brand, Merchandising, and Sales teams to support partnerships from sell-in to sell-through.
• Collaborate with City and Regional marketing teams to increase connections with consumers in those markets.
• Identify emerging sport, culture, consumer, and marketplace trends and translate them into points of distinction for City Specialty partners.
• Manage agency and partner relationships to deliver premium, high-quality execution.
• Measure marketing effectiveness and use insights to optimize future strategies and investments.
• Manage quarterly budget forecasting, planning, and tracking.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior