Events Marketing Coordinator

HSO Group B.V.•New York, NY

4d•Hybrid

About The Position

The Events Marketing Coordinator will be responsible for coordinating the execution of various events including conferences, trade shows, customer events, executive programs, Microsoft-sponsored initiatives, and other field marketing activities across the U.S. This role involves managing all aspects of event logistics from planning through completion, including timelines, registrations, shipping, booth materials, signage, giveaways, and onsite requirements. The coordinator will partner with vendors, venues, event organizers, and internal stakeholders to ensure smooth and timely delivery of events. Key responsibilities include supporting attendee registration, pre-event communications, coordinating speaker logistics, maintaining event calendars and budgets, ensuring Sales and Marketing teams have necessary resources, supporting onsite execution, coordinating post-event lead processing, tracking key event metrics, and contributing to the improvement of event processes.

Requirements

1–3 years of experience in marketing, events, project coordination, or a related field.
Strong organizational skills and exceptional attention to detail.
Demonstrated project management skills with the ability to manage multiple concurrent deadlines and initiatives.
Strong written and verbal communication skills.
Experience coordinating with internal stakeholders, vendors, or external partners.
The ability to thrive in a fast-paced environment with changing priorities and competing demands.
Willingness and ability to travel within the United States to support key events.
A proactive, solution-oriented mindset with a willingness to take ownership and drive execution.

Nice To Haves

Experience in B2B technology, professional services, or a related industry is preferred but not required.

Responsibilities

Coordinate the execution of conferences, trade shows, customer events, executive programs, Microsoft-sponsored initiatives, and other field marketing activities across the U.S.
Manage event logistics from planning through completion, including timelines, checklists, registrations, shipping, booth materials, signage, giveaways, and onsite requirements.
Partner with vendors, venues, event organizers, and internal stakeholders to ensure events are delivered smoothly and on schedule.
Support attendee registration, pre-event communications, and internal activation efforts that drive participation and engagement.
Coordinate speaker logistics, presentation requirements, and session execution to ensure a seamless event experience.
Maintain event calendars, budgets, documentation, and key deadlines to support effective planning and execution.
Ensure Sales and Marketing teams have the information, materials, and resources needed to maximize event success.
Support onsite event execution at priority programs, including booth setup, registration activities, and attendee experience management.
Coordinate post-event lead processing and follow-up activities in partnership with Marketing Operations, Business Development Managers, and Sales teams.
Track and report on key event metrics such as attendance, leads, meetings, and pipeline activity.
Contribute to continuous improvement of event playbooks, processes, and execution standards.