Event Marketing Specialist

Infinity by Marvin•Boston, MA

2d•$63,000 - $73,000

About The Position

Infinity Replacement by Marvin is seeking an experienced Event Marketing Specialist to lead event marketing efforts within an assigned market. The role owns the full event lifecycle, from identifying opportunities and building partnerships through event execution and results measurement. Working independently and cross-functionally, the specialist will grow brand awareness, generate leads, and drive customer acquisition through local events. The position develops local event marketing strategies; evaluates events, trade shows, sponsorships, and partnerships; and manages event planning, budgets, logistics, vendors, and execution. It also coordinates staffing and resources with internal teams, builds relationships with stakeholders and community partners, and tracks lead generation, conversion, revenue contribution, and ROI to improve programs and guide future investment. The role supports a consistent brand and customer experience across events and requires travel and support for evening and weekend events.

Requirements

At least 5 years of event, field, experiential, or partner marketing experience.
Strong project management, analytical, and communication skills.
Experience managing budgets, vendors, and partnerships.
Ability to work independently and manage multiple priorities.
Ability to travel and support evening and weekend events.
Ability to move event materials up to 50 pounds with reasonable accommodation.

Nice To Haves

Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.

Responsibilities

Develop and execute local event marketing strategies.
Identify and evaluate events, trade shows, sponsorships, and partnership opportunities.
Manage event planning, budgets, logistics, vendors, and execution.
Build relationships with stakeholders, event organizers, vendors, and community partners.
Coordinate event staffing and resources with internal teams.
Track lead generation, conversion, revenue contribution, and ROI.
Use performance data to improve programs and recommend future investments.
Ensure a consistent brand and customer experience across events.