Enterprise Strategist

StemWave•Boston, MA
•Onsite

About The Position

StemWave is hiring an Enterprise Strategist to support its franchise and enterprise clients and help them achieve measurable returns on their StemWave investment. The role sits within the sales organization, with marketing as its core focus. The strategist uses patient acquisition expertise, campaign performance, and conversion data to shape account strategy, improve client ROI, and support enterprise sales results. They write campaigns, analyze performance, and lead client discussions about results and necessary changes. The strategist works closely with the Director of Strategic Growth and the sales team to connect each client’s marketing activity to financial goals. Responsibilities span account marketing strategy, conversion-focused campaign development, funnel analysis and optimization, client meeting leadership, and coordination of execution across multiple accounts and locations. Patient-facing messaging must remain within approved clinical claims, with clinical or compliance review sought when needed. This is an in-office position in Boston. StemWave describes itself as a roughly 100-person company that is scaling quickly. Compensation is a $70,000 annual base salary plus up to $40,000 in cumulative milestone bonuses, for stated annual compensation potential of $110,000 including base salary and all milestone bonuses. Each milestone bonus can be earned once during the calendar year.

Requirements

  • Demonstrated success building and improving B2C digital marketing campaigns.
  • Exceptional direct-response copywriting across ads, email, SMS, and landing pages.
  • Strong understanding of consumer behavior and marketing services that require education and trust.
  • Ability to interpret campaign data, identify likely causes of underperformance, and recommend practical improvements.
  • Experience personalizing campaigns across different locations, audiences, and market conditions.
  • Strong project management skills and experience managing multiple campaigns and deadlines simultaneously.
  • Availability to work in person in Boston.
  • Demonstrated ability, portfolio quality, measurable results, and performance in a practical skills assessment will be evaluated; no minimum years of experience is required.

Nice To Haves

  • Experience supporting enterprise, franchise, or multi-location accounts.
  • Healthcare, wellness, or patient acquisition marketing experience.
  • Hands-on paid social campaign management.
  • Familiarity with CRM platforms, automated email and SMS journeys, lead routing, and reporting tools.
  • Experience coordinating campaigns across corporate stakeholders and individual location teams.
  • Graphic design, video editing, or creative production skills.

Responsibilities

  • Build enterprise marketing plans aligned with each account’s goals, patient demographics, location structure, staffing, and operational capacity.
  • Adapt campaigns to individual markets while maintaining brand standards and approved messaging.
  • Identify marketing gaps and recommend specific actions to improve results.
  • Develop repeatable campaigns and processes that can scale across locations.
  • Write conversion-focused copy for paid social ads, emails, text messages, landing pages, patient education, and reactivation campaigns.
  • Develop offers, messaging, and calls to action that guide patients from awareness to inquiry to booked appointment.
  • Write creative briefs and direct graphics, video, and other campaign assets.
  • Coordinate campaign setup, approvals, launch, and optimization with internal teams and client contacts.
  • Keep patient-facing messaging within approved clinical claims and route materials for clinical or compliance review when appropriate.
  • Monitor campaign performance at account and location levels.
  • Evaluate lead quality, cost per lead, booking rates, cost per booked appointment, show rates, and downstream treatment conversion with the Director of Strategic Growth and sales team.
  • Distinguish marketing issues from scheduling, lead follow-up, staffing, or clinical conversion issues.
  • Test improvements to audiences, messaging, offers, creative, landing pages, and follow-up sequences; track their results and apply learnings to future campaigns.
  • Prepare and lead client marketing meetings, including agendas, recommendations, and follow-through.
  • Explain results clearly, recommend necessary changes, set expectations, assign responsibilities, and hold client teams accountable for marketing dependencies.
  • Connect marketing results to broader account success plans and make recommendations tied to client ROI and financial goals.
  • Track campaign calendars, deliverables, approvals, deadlines, and location-specific needs across multiple accounts.
  • Coordinate with B2C Marketing, Brand, Operations, and client stakeholders.
  • Verify that work is complete and functioning before closing action items.
  • Escalate issues with relevant facts, work completed, available options, a recommendation, and the specific decision needed.

Benefits

  • Performance bonuses of up to $40,000 in cumulative milestone bonuses; each milestone bonus is earned once during the calendar year.
  • Annual compensation potential of $110,000, including the $70,000 base salary and all milestone bonuses.
  • Opportunity to work directly with company decision-makers.
  • Full-funnel ownership, from the first ad to the booked appointment and beyond.
  • Scope and growth opportunity as the enterprise and franchise business scales.
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