Enterprise Sales Manager, Education & Public Sector

Asana

2d•Hybrid

About The Position

Our sales team is committed to customer centricity by focusing on understanding and meeting the unique needs and aspirations of each customer. We prioritize delivering exceptional value through tailored solutions and strategic partnerships. As an Enterprise Sales Manager leading our State, Local & Education (SLED) business, you will lead and implement initiatives to energize business growth and scale our sales program. You’ll work closely with marketing, product, and customer success teams to identify and overcome technical, educational, and competitive challenges, thereby driving successful, long-term growth and customer satisfaction. This role can either be fully remote depending on which US state you live in, or based in our San Francisco office with an office-centric hybrid schedule. If based in-office, the standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

Requirements

8-12+ years of experience leading higher education or public sector enterprise sales teams in SaaS or cloud platforms.
Proven track record of scaling vertical GTM strategies and driving high-performing teams from early traction to repeatable growth.
Deep familiarity with public procurement pathways, including Prime/sub models, contracting vehicles, and SI partnerships.
Strong existing executive-level relationships across higher education and state and local agencies.
Passion for coaching high-performing enterprise sellers and fostering a mission-aligned team culture.
Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.

Responsibilities

Lead, coach, and grow a remote team of Account Executives to drive net new logo acquisition and strategic expansion within core SLED accounts.
Drive our GTM playbook for Asana Gov Sales in the SLED segment, collaborating with the Asana Gov GM and revenue leadership to build scalable playbooks across direct and partner channels.
Engage in complex, multi-threaded enterprise opportunities and navigate procurement vehicles, contracting pathways, and compliance frameworks.
Provide structured field feedback into the Asana Gov and Asana AI roadmap, prioritizing features critical to SLED adoption.
Coach sellers on enterprise qualification (MEDDPICC) and account planning while building a culture of performance and ownership.