Email Marketing Manager - Remote US
About The Position
Neat is seeking an experienced Email Marketing Manager to own the full lifecycle of our global email marketing program — from strategy and concept development through automation, execution, and reporting. You'll be hands-on at every stage, translating campaigns into measurable revenue and engagement impact across the organization. This role requires a strategic marketer with deep expertise in email automation and a passion for turning data into results. The ideal candidate is a Marketo power user who knows how to connect marketing automation with Salesforce to drive measurable business impact, can write compelling copy, has an eye for design, and thrives in a fast-moving environment where priorities can shift overnight.
Requirements
- Bachelor's degree or equivalent experience.
- 8+ years of experience in email marketing, with significant experience managing complex automation programs.
- Hands-on experience with Marketo, including building and optimizing automated campaign flows.
- Experience integrating email marketing automation platforms with Salesforce and a strong understanding of how CRM and marketing automation work together.
- Demonstrated experience reporting on email marketing performance and impact (including revenue attribution) to stakeholders across an organization.
- Highly self-motivated with a strong sense of ownership and natural curiosity — proactively identifies and resolves issues before they're flagged by others.
- Strong copywriting and design skills, with the ability to take inputs from business partners and use them to independently create polished, on-brand email content.
- Deep understanding of email marketing best practices, segmentation, and campaign strategy.
- Able to effectively work cross functionally with Marketing Operations, Sales, Product Marketing, Customer Success, Field Marketing, E-Commerce & Analytics teams.
- Proven ability to analyze data and translate insights into actionable recommendations.
- Strong project management skills with the ability to manage multiple shifting priorities in a fast-paced environment.
- Experience using AI to support email production, testing, or optimization.
Responsibilities
- Create and execute email marketing campaigns including nurture flows, upsell campaigns, product launches, webinar/event invites, promotions, newsletters, and sales/customer communications across multiple markets and time zones.
- Write and design email content & templates, including basic copy, layout, and visual assets that resonates with target audiences.
- Lead strategic and tactical planning for all email marketing processes, calendars, and campaigns.
- Collaborate on the integration between Marketo and Salesforce, ensuring clean data flow, accurate lead/contact syncing, and alignment between marketing automation and CRM.
- Define how email works alongside webinars, events, and sales to create a multi-channel buyer experience.
- Implement email segmentation and personalization, accounting for regional, cultural, and behavioral differences.
- Rebuild and elevate our nurture program, bringing better structure, sharper optimization, and clear measurement to how we engage each distinct audience.
- A/B test email elements (subject lines, content, CTAs, send times) and continuously optimize based on performance data.
- Report on email campaign performance and metrics — including revenue attribution and impact — to stakeholders and leadership across the organization.
- Identify process improvement opportunities and recommend enhancements to marketing automation systems and workflows, with an eye toward scalability.
- Ensure all email marketing efforts comply with relevant regulations and best practices.
- Stay current on email marketing trends, tools, and automation technologies.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree
