Ecommerce Merchandising Associate Sodastream

PepsiCo • Town/Village of Harrison, NY

8h

About The Position

We’re seeking an eComm Marketing Associate to own and execute Merchandising solutions that are aligned with the overall business goals and marketing strategies of each business unit. Cross-functional collaboration with the Sales, Commercialization, and brand teams is paramount to be successful along with being a thought-leader for Sodastream / PepsiCo’s retail and online grocery partners.

Requirements

• Bachelor’s degree required
• 1–3 years of experience leading the development and execution of digital merchandising or marketing/media programs, including the development of product copy, working with digital assets such as photography, video, rich media, etc.
• Familiarity with eCommerce fundamentals, including SEO and on-site merchandising tactics that drive shopper engagement and conversion
• Experience working with retail or marketplace platforms (e.g., Amazon, Walmart, Target, DTC sites)
• Proficiency in Microsoft Office Suite (especially Excel)

Nice To Haves

• Exposure to digital asset management tools or content management systems
• Basic familiarity with Adobe Photoshop (nice-to-have, not required)
• Strong analytical mindset with ability to interpret data and identify opportunities to improve digital KPIs
• Experience working in cross-functional environments (e.g., marketing, design, sales teams)
• Strong attention to detail and organization skills, with the ability to manage multiple priorities in a fast-paced environment

Responsibilities

• The Merchandising Associate is responsible for the presence of Sodastream assortment online, leading the maintenance of eCommerce customers’ websites with up-to-date, accurate, and compelling product imagery, video, and product copy, with visibility across all brands and business units.
• In partnership with Sales, Marketing, Commercialization, and Design departments he/she will ensure the correct digital assets are used for all marketing activations and all appropriate assets are created, distributed, and uploaded for new item launches and assortment enhancements.
• Execute flawless online SST assortment that is attractive to both shoppers and machines (AEO & SEO) across specific set of customers (i.e. Amazon, Walmart, etc).
• Lead new item setup and the refinement of product detail pages and online brand destinations
• Educate key stakeholders and implement merchandising best practices across designated customers
• Intermediate knowledge of internal PIM and DAM systems as well as third-party Content Service Providers (e.g., Syndigo, Salsify)
• Partner with Design and brand teams to develop online marketing materials and ensure latest and greatest product packaging and information is available to shoppers on customers’ sites
• Partner with the sponsored Search team to understand the keywords shoppers use to search for our products and align our items’ product content with these terms
• Work with Marketing and Sales teams to determine appropriate assortment and product content used in our marketing efforts
• Assist in the creation of product renders and marketing assets

Benefits

• Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
• Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level